Thursday, October 11th, 4:15 PM – 5:30 PM
PROFIT FIRST: How To Make Any Business Highly Profitable, By The Very Next Deposit
The profit formula is simple: Sales – Expense = Profit. The only problem is, it’s a lie. In his wildly popular presentation, Mike shows why the formula entrepreneurs use to calculate profit actually inhibits it. He then shares a new approach to profit – taking it first – that instantly changes everything. With this simple yet profound change, any business will become instantly and permanently profitable.
About Michael Michalowicz
By his 35th birthday Mike Michalowicz (pronounced mi-‘kal-o-wits) had founded and sold two multi-million dollar companies. Confident that he had the formula to success, he became an angel investor…and proceeded to lose his entire fortune. Then he started all over again, driven to find better ways to grow healthy, strong companies. Among other innovative strategies, Mike created the “Profit First Formula”, a way for businesses to ensure profitability from their very next deposit forward. Mike is now running his third million dollar venture, is a former small business columnist for The Wall Street Journal; is the former MSNBC business make-over expert; is a popular keynote speaker on innovative entrepreneurial topics; and is the author of Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur, which BusinessWeek deemed “the entrepreneur’s cult classic.”