# Service World Expo

## [Service World Expo 2026 | The Largest Expo for Home Contractors](https://serviceworldexpo.com/)
Join the largest expo for residential contractors. Service World Expo brings together trades service business leaders for growth, innovation, and connection.

November 9 - 11, 2026 The #1 Expo for Residential Contractors Caesars Forum, Las Vegas. November 9-11, 2026. The conference HVAC, plumbing, electrical, and home service contractors come to get ahead – and this year’s the biggest yet. Register Now Learn More {{token.intuitbanner}} Service World Expo 2026 starts in: ---Days --Hours --Min --Sec {{token.sponsor_marq}} Three Days That Change How You Do Business Service World Expo is the #1 conference, trade show, and expo for residential contractors. HVAC, plumbing, electrical, and home service leaders gather here for real-world strategies, contractor-led education, and connections that move the needle. Whether you’re building your first team or running a multi-location operation, this is where contractors learn what’s working and come home ready to act. Register Now {{token.keynote}} Why Contractors Keep Coming Back. The leading expo for residential contractors. Here’s what keeps them coming back. The Industry’s Top ContractorsNetwork with residential service business owners from across the country who are running businesses just like yours. Straight Talk from the FieldSessions led by contractors running six- to eight-figure businesses. No theory, just what works. 150+ ExhibitorsThe largest expo hall in the trades – with technology, tools, and solutions built for your business. Take Home What WorksProven systems and strategies you can implement immediately Speakers Who DeliverChallenging, practical, and built to raise the bar on how you lead. Your Trade. Your Sessions.Breakouts built for HVAC, plumbing, electrical, and more. No generic content. What 11 Years Looks Like – Inside the Show {{token.allianceday}} 11 Years. Still the One. Successful contractors gather from across the country to connect with peers at similar stages of their businesses and careers, building lasting connections that enhance profitability and drive customer growth. Las Vegas sets the stage for three days of learning, networking, and a little well-earned time off. Join us for the 11th annual show, November 9-11, 2026. Register Now {{token.pricing-update}} Learn About The Event[collection slug="articles" layout="grid"] See You in Las Vegas Caesars Forum, November 9-11, 2026. Three days built for contractors serious about growth. Register now to lock in your spot. Register Now Become an Exhibitor

## [Register for Service World Expo 2026! ](https://serviceworldexpo.com/register)
Join Service World Expo 2026 and connect with industry leaders. Register now to secure your spot at the premier service industry event!

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## [FAQs](https://serviceworldexpo.com/faqs)
Get answers to frequently asked questions about our services, pricing, policies, and more. Find helpful information to make informed decisions quickly.

Frequently Asked Questions Find answers to the most common questions about Service World Expo. When should I arrive and leave the event? For the conference only, plan to arrive before noon on day one so you can check in for the opening keynote. The event concludes at 6 PM on the final day, so don't book your departure too early.Service Nation Alliance members are encouraged to arrive Sunday morning for the full 2- Day Alliance Experience 11/8-11/9. EverPro customers are encouraged to arrive Sunday afternoon to attend the VIP event that evening. All other attendees are encouraged to arrive by Monday afternoon for the Opening General Session and Welcome Mixer. What are the top 5 business problems you can solve at SWE? Sales, financials, leadership, hiring and staff retention, and marketing and vendor relationships. How do I register for Service World Expo? You can register for the conference by visiting our registration page. Does Service World Expo have hotel rooms available? Yes, conference hotel rooms with special rates are available. The host hotel is conveniently connected to the convention center. Book your room here. What is included in the cost of my registration? Refer to pricing for details. See Pricing. How can I cancel my registration? You can find the cancellation policy on our Terms & Conditions page. For additional questions, reach out to info@serviceworldexpo.com. Can I purchase my registration onsite? We encourage everyone to register prior to the event, but registration can be purchased onsite for $999. Where can I find the schedule? The Service World Expo schedule is available on our schedule page. What "after hours" events come with my registration? With your full registration, you get access to a number of evening activities including mixers, networking events, and themed parties. Check the schedule for full details on times and venues. What if I have food allergies or dietary restrictions? We are happy to accommodate your needs. Please email info@serviceworldexpo.com with any requests. There are also multiple restaurants within the venue if you prefer to get your own food. What are the ADA accommodations? The convention center and host hotel offer ADA accommodations and accessibility. If you require special accommodations during the event, please email info@serviceworldexpo.com. How do I become an exhibitor or sponsor? Spots are filling up fast. Email exhibit@serviceworldexpo.com or reserve your booth online. What is the difference between a workshop, learning lab and a breakout? 1 hour breakout sessions are included in the full conference registration and are aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is today. NEW Learning Labs are available in the Expo Hall, duration times are 30-45 minutes. These labs are designed to give attendees practical, actionable insights they can immediately apply to their business. Held throughout the Expo Hall, these sessions provide an engaging environment where attendees can learn, ask questions, and connect directly with industry experts. The workshop is a 6-hour experience with breakfast and lunch provided and exclusive to EverPro customers. What do I pack, and is there a dress code? Business casual attire is recommended, with comfortable shoes. Don't forget business cards and your preferred notetaking tools. Check the weather before you leave home. Is there an event app? Yes! Registrants will receive download instructions via email before the event. Available for iPhone and Android. I still have questions. Who do I contact? For any additional inquiries, please reach out to info@serviceworldexpo.com. Still Have Questions? Reach out to our team or register now to secure your spot at Service World Expo 2026. Register Now Contact Us

## [Why the Fastest-Growing Contractors Never Miss Service World Expo](https://serviceworldexpo.com/articles/why-the-fastest-growing-contractors-never-miss-service-world-expo)
Discover why top contractors prioritize Service World Expo. Network with industry leaders, gain actionable insights, and accelerate your growth. Register today!

{"_body":"Talk to the home service contractors pulling ahead of their competitors, and a pattern shows up fast: they clear their calendar for Service World Expo. Owners running a single truck and leaders managing multi-location operations use these three days the same way: as a reset from the daily grind and a direct line into the Service Nation ecosystem. They leave with ideas they can put to work on Monday.The Advisory Boards Behind Contractors’ Biggest Revenue JumpsOn the Service Nation Roundtable podcast, Shannon Bartlett of Bartlett Heating and Cooling credited her Service Nation advisory board and the knowledge it provides with doubling her company’s revenue and meaningfully improving profit margins. She did so while keeping a tight service area and a family-centered culture.That’s the kind of result Service World Expo sessions are designed to produce, using the same advisory-board thinking Bartlett used, in a room with contractors working through the same numbers.World-Class Thought Leadership, Aimed at Your BusinessService World Expo also brings in speakers most contractors would otherwise only read about. Keynotes cover the gamut, from big-picture strategy to operating systems to marketing tactics to building a company that runs without its owner's direct involvement in the home service industry.This year’s schedule offers guidance on retaining staff, generating more qualified leads, building a winning sales culture, and leading with AI, among other topics. Find the framework in the keynote, then get the specifics from the breakout rooms and hallway conversations that follow. When you get home, build it within your own company.More Than Sessions: A Show Built for the Whole BusinessHome-contracting thought leaders Bob Miodonski and Mike Murphy call Service World Expo the show contractors circle on their calendars. They mean it, from the main-stage speakers and expo-floor booths to the conversations in between.With Preferred Partners exhibiting across marketing, dispatch, financing, and hiring, you can review your business needs in a single, focused pass rather than piecing them together over months. The education and community are worth it.Contractors Who Show Up Once Come Back Every YearEric Dutton of Dutton Plumbing has been direct about it: he confirmed he’ll attend Service World Expo year after year without hesitation. That kind of repeat commitment from an owner already running a growing company speaks more to the event’s value than any tagline could.Is Service World Expo Right for You?This event is built for you if:You own or lead a residential service business: HVAC, plumbing, electrical, roofing, or a related tradeYou want to grow profitably without burning out your teamYou’re ready to learn from people already running the business you’re building towardIf that sounds like you, the seat is already yours. The only step left is claiming it.Claim Your Seat at Service World ExpoThe contractors who attend Service World Expo don’t treat it as a line item. They treat it as the fastest way to shortcut years of trial and error.Register now to lock in your spot before seats fill.Register Now"}

## [2026 Call for Speakers](https://serviceworldexpo.com/2026-call-for-speakers)
Apply to speak at our 2026 conference. Share your expertise, inspire audiences, and connect with industry leaders. Submit your proposal by March 15, 2026.

Apply to Speak | Service World Expo 2026 :root { --slate: #323243; --gold: #F7B219; --teal: #1C6872; --crimson: #AE1F2B; --gray: #E0DFDC; --white: #FFFFFF; --surface: #F8F7F6; --on-surface: #1C1B1F; --on-surface-variant: #49495A; --outline-variant: #E0DFDC; --shadow-md: 0 4px 12px rgba(50,50,67,0.10), 0 2px 4px rgba(50,50,67,0.06); --shadow-lg: 0 12px 40px rgba(50,50,67,0.12), 0 4px 12px rgba(50,50,67,0.08); --shadow-xl: 0 20px 60px rgba(50,50,67,0.15), 0 8px 20px rgba(50,50,67,0.10); --radius-sm: 8px; --radius-md: 12px; --radius-lg: 16px; --radius-xl: 28px; --radius-full: 9999px; --transition: 0.3s cubic-bezier(0.2, 0, 0, 1); } *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; } html { scroll-behavior: smooth; -webkit-font-smoothing: antialiased; } body { font-family: 'Inter', sans-serif; color: var(--on-surface); background: var(--white); font-size: 18px; line-height: 1.7; overflow-x: hidden; } img { max-width: 100%; display: block; } a { text-decoration: none; color: inherit; } .container { max-width: 1200px; margin: 0 auto; padding: 0 24px; } /* NAV */ .nav { position: fixed; top: 0; left: 0; right: 0; z-index: 100; padding: 18px 0; transition: var(--transition); background: transparent; } .nav.scrolled { background: rgba(50,50,67,0.97); backdrop-filter: blur(20px); padding: 12px 0; box-shadow: 0 2px 20px rgba(0,0,0,0.15); } .nav-inner { max-width: 1200px; margin: 0 auto; padding: 0 24px; display: flex; align-items: center; justify-content: space-between; } .nav-logo img { height: 75px; transition: var(--transition); } .nav.scrolled .nav-logo img { height: 40px; } .nav-links { display: flex; align-items: center; gap: 32px; list-style: none; } .nav-links a { color: var(--white); font-size: 16px; font-weight: 500; opacity: 1; transition: var(--transition); position: relative; } .nav-links a:hover { opacity: 1; } .nav-links a::after { content: ''; position: absolute; bottom: -4px; left: 0; width: 0; height: 2px; background: var(--gold); transition: var(--transition); } .nav-links a:hover::after { width: 100%; } .nav-cta { background: var(--crimson) !important; color: var(--white) !important; padding: 12px 28px !important; border-radius: var(--radius-full) !important; font-weight: 600 !important; opacity: 1 !important; } .nav-cta::after { display: none !important; } .nav-cta:hover { background: #961a25 !important; } /* HAMBURGER */ .nav-hamburger { display: none; background: none; border: none; cursor: pointer; width: 44px; height: 44px; position: relative; z-index: 200; flex-direction: column; align-items: center; justify-content: center; gap: 6px; } .nav-hamburger span { display: block; width: 26px; height: 2.5px; background: var(--white); border-radius: 2px; transition: all 0.35s ease; transform-origin: center; } .nav-hamburger.open span:nth-child(1) { transform: translateY(8.5px) rotate(45deg); } .nav-hamburger.open span:nth-child(2) { opacity: 0; } .nav-hamburger.open span:nth-child(3) { transform: translateY(-8.5px) rotate(-45deg); } /* MOBILE MENU */ .mobile-menu { display: none; position: fixed; inset: 0; background: rgba(50,50,67,0.98); backdrop-filter: blur(24px); z-index: 99; flex-direction: column; align-items: center; justify-content: center; gap: 8px; } .mobile-menu.open { display: flex; } .mobile-menu a { color: var(--white); font-size: 24px; font-weight: 600; padding: 16px 36px; transition: var(--transition); border-radius: var(--radius-md); } .mobile-menu a:hover { background: rgba(255,255,255,0.08); } .mobile-menu .mobile-cta { background: var(--crimson); padding: 18px 44px; border-radius: var(--radius-full); margin-top: 20px; font-weight: 700; } /* HERO */ .hero { position: relative; min-height: 100vh; display: flex; align-items: center; justify-content: center; overflow: hidden; background: var(--slate); } .hero-video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0.35; } .hero-overlay { position: absolute; inset: 0; background: linear-gradient(1...

## [International Roundtable Offer](https://serviceworldexpo.com/international-roundtable-offer)
Register for Service World Expo 2026 | International Roundtable Event Attendees :root { --slate: #323243; --gold: #F7B219; --teal: #1C6872; --crimson: #AE1F2B; --gray: #E0DFDC; --w

Register for Service World Expo 2026 | International Roundtable Event Attendees :root { --slate: #323243; --gold: #F7B219; --teal: #1C6872; --crimson: #AE1F2B; --gray: #E0DFDC; --white: #FFFFFF; --surface: #F8F7F6; --on-surface: #1C1B1F; --on-surface-variant: #49495A; --outline-variant: #E0DFDC; --shadow-md: 0 4px 12px rgba(50,50,67,0.10), 0 2px 4px rgba(50,50,67,0.06); --shadow-xl: 0 20px 60px rgba(50,50,67,0.15), 0 8px 20px rgba(50,50,67,0.10); --radius-md: 12px; --radius-lg: 16px; --radius-xl: 28px; --radius-full: 9999px; --transition: 0.3s cubic-bezier(0.2, 0, 0, 1); } *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; } html { scroll-behavior: smooth; -webkit-font-smoothing: antialiased; } body { font-family: 'Inter', sans-serif; color: var(--on-surface); background: var(--white); font-size: 18px; line-height: 1.7; overflow-x: hidden; } img { max-width: 100%; display: block; } a { text-decoration: none; color: inherit; } .swe-irt-container { max-width: 1200px; margin: 0 auto; padding: 0 24px; } /* NAV */ .swe-irt-nav { position: fixed; top: 0; left: 0; right: 0; z-index: 100; padding: 18px 0; transition: var(--transition); background: transparent; } .swe-irt-nav.swe-irt-scrolled { background: var(--slate); backdrop-filter: none; padding: 12px 0; box-shadow: 0 2px 20px rgba(0,0,0,0.15); } .swe-irt-nav-inner { max-width: 1200px; margin: 0 auto; padding: 0 24px; display: flex; align-items: center; justify-content: space-between; } .swe-irt-nav-logo img { height: 60px; transition: var(--transition); } .swe-irt-nav.swe-irt-scrolled .swe-irt-nav-logo img { height: 40px; } .swe-irt-nav-links { display: flex; align-items: center; gap: 32px; list-style: none; } .swe-irt-nav-links a { color: var(--white); font-size: 16px; font-weight: 500; transition: var(--transition); position: relative; } .swe-irt-nav-links a:hover { opacity: 1; } .swe-irt-nav-links a::after { content: ''; position: absolute; bottom: -4px; left: 0; width: 0; height: 2px; background: var(--gold); transition: var(--transition); } .swe-irt-nav-links a:hover::after { width: 100%; } .swe-irt-nav-cta { background: var(--crimson) !important; color: var(--white) !important; padding: 12px 28px !important; border-radius: var(--radius-full) !important; font-weight: 600 !important; } .swe-irt-nav-cta::after { display: none !important; } .swe-irt-nav-cta:hover { background: #961a25 !important; } /* HAMBURGER */ .swe-irt-nav-hamburger { display: none; background: none; border: none; cursor: pointer; width: 44px; height: 44px; position: relative; z-index: 200; flex-direction: column; align-items: center; justify-content: center; gap: 6px; } .swe-irt-nav-hamburger span { display: block; width: 26px; height: 2.5px; background: var(--white); border-radius: 2px; transition: all 0.35s ease; transform-origin: center; } .swe-irt-nav-hamburger.swe-irt-open span:nth-child(1) { transform: translateY(8.5px) rotate(45deg); } .swe-irt-nav-hamburger.swe-irt-open span:nth-child(2) { opacity: 0; } .swe-irt-nav-hamburger.swe-irt-open span:nth-child(3) { transform: translateY(-8.5px) rotate(-45deg); } .swe-irt-mobile-menu { display: none; position: fixed; inset: 0; background: rgba(50,50,67,0.98); backdrop-filter: blur(24px); z-index: 99; flex-direction: column; align-items: center; justify-content: center; gap: 8px; } .swe-irt-mobile-menu.swe-irt-open { display: flex; } .swe-irt-mobile-menu a { color: var(--white); font-size: 24px; font-weight: 600; padding: 16px 36px; transition: var(--transition); border-radius: var(--radius-md); } .swe-irt-mobile-menu a:hover { background: rgba(255,255,255,0.08); } .swe-irt-mobile-menu .swe-irt-mobile-cta { background: var(--crimson); padding: 18px 44px; border-radius: var(--radius-full); margin-top: 20px; font-weight: 700; } /* HERO */ .swe-irt-hero { position: relative; min-height: 80vh; display: flex; align-items: center; justify-content: center; overflow: hidden; background: var(--slate); } .swe-irt-hero-video-wrap { position: absol...

## [Why Sponsoring Service World Expo Pays Off](https://serviceworldexpo.com/articles/why-sponsoring-service-world-expo-pays-off)
Discover how sponsoring Service World Expo connects you with decision-makers ready to buy. Position your contracting business for growth. Sponsor today!

{"_body":"For contractors ready to move beyond day-to-day operations, Service World Expo puts you in the room with decision-makers actively seeking solutions and partners. Attending gets you noticed, and sponsoring puts you at the center.That’s the difference: instead of a logo on a banner, your business sits directly in front of a highly targeted audience of contractor owners and operators who came ready to buy and partner.Get in Front of Buyers Who Are Already LookingService World Expo draws contractors already committed to improving their businesses. These are owner-operators and managers seeking to increase revenue and streamline operations in a competitive market.Sponsoring puts your business directly in their path. Through booth conversations and branded sessions, you connect with professionals who are already in a buying mindset. That shortens the sales cycle and leads to more meaningful conversations.Perception Starts Before the PitchIn a crowded market, credibility carries more weight than visibility alone. Aligning your brand with an industry-leading event like Service World Expo ties your name to education and industry growth.It signals that your company plays an active, committed role in the industry, and that perception can shape how prospects evaluate your offerings even before a sales convention begins.The Long Game: Turning Introductions Into PartnersThe home services industry runs on relationships. Sponsors get repeated touchpoints throughout the event, before, during, and after, giving them multiple opportunities to engage rather than a single introduction:Face-to-face conversations on the expo floorParticipation in sessions or panelsInformal networking during events and gatheringsThese layered interactions build familiarity and trust, both of which are critical to long-term partnerships.Where Trust Gets Built Before the SaleThis kind of visibility often extends well beyond the event itself. Sponsors are typically included in pre-event promotions and onsite branding, with visibility continuing well after the event closes.The Gap Between Showing Up and Standing OutMany contractors and vendors attend industry events. Far fewer choose to sponsor, and that gap sets sponsors apart, positioning your company as a leader rather than an attendee.Make Your Sponsorship Earn Its KeepTo get the most out of sponsorship, approach it with a clear strategy:Define your primary goal: lead generation, brand awareness, networking, partnershipsPrepare your team with messaging and talking pointsPromote your presence before the eventFollow up quickly and consistently after the eventIt works best when it’s built into your broader marketing and sales strategy, rather than treated as a standalone activity.A Strategic Step ForwardService World Expo brings together the people and ideas shaping the future of the home services industry. A sponsor spot puts your business squarely in that conversation.For companies ready to grow their influence and strengthen their market position, that’s a strategic step forward.Become a Service World Expo SponsorSpots are limited, and they go fast. Reserve yours today and put your brand in front of contractor owners and operators who are ready to buy and partner right now."}

## [Sponsorship Opportunities](https://serviceworldexpo.com/sponsorship-opportunities)
Partner with us through sponsorship and connect your brand with our engaged community. Explore flexible packages designed to maximize your visibility and impact.

Sponsorship Opportunities Extend your brand visibility beyond the event floor. Connect with hundreds of residential contractors before, during, and after Service World Expo. Your Buyers Are Already Coming to SWE Residential contractors attend Service World Expo ready to invest in the products, services, and technology that move their businesses forward. Sponsorship and exhibitor opportunities put your brand directly in front of them. Download the brochure to explore your options. Download Sponsorship Brochure Download the Sponsorship Brochure Fill out the form below and we'll send you the full sponsorship package details. Digital Sponsorship Opportunities Extend your visibility beyond the event floor through year-round digital sponsorship opportunities across Service Nation and Service World Expo marketing channels. Stay visible before, during, and after the show Reach contractors through trusted Service Nation and SWE channels Generate engagement and lead opportunities Extend visibility beyond the event Content Sponsorship Evergreen Co-Branded Content $5,000 Includes Professionally written or sponsor-provided article Featured placement in Service Nation resource section (min. 1 year) SEO-optimized content for long-term visibility High-authority backlink to your website Distribution Service Nation social channels SWE social channels 30,000 - 40,000+ Estimated contractor reach Request Content Sponsorship Info Homepage Banner Sponsorship Premium Above-the-Fold Placement $5,000 Includes Premium above-the-fold banner placement Direct link to your website or landing page Visibility tied to active marketing campaigns and event traffic Placement Options Service Nation Homepage SWE Homepage 22,700+ Monthly website visitors 30,000+ Annual impressions Request Homepage Sponsorship Info Ad Sponsorship Campaign & Landing Page Integration $5,000 Includes Sponsor logo placement above the fold on campaign landing pages Dedicated sponsor spotlight/content section Placement in trade-targeted advertising campaigns Integration into active contractor acquisition campaigns 20,000+ Minimum landing page views Additional visibility through paid advertising and retargeting campaigns Request Ad Sponsorship Info Social Media Sponsorship Partner Social Media Package $2,500 Includes LinkedIn post Facebook post Instagram post Two Facebook/Instagram Stories Distributed Across Service Nation social channels SWE social channels Optional Add-On: Paid social boosting available for additional reach and audience targeting. 30,000+ Combined social impressions Request Social Media Sponsorship Info Audience Reach & Contractor Visibility Your brand gets in front of the contractors who are actively investing in their businesses. 0 Monthly Website Visitors 0 Monthly Page Views 0 Monthly Social Impressions 0 Contractor Contacts Reached Contractor Audience by Trade Monthly Reach by Channel Interested in Digital Sponsorship? Request the sponsorship package and we'll follow up with details on the digital opportunities you're interested in. Request Sponsorship Info Email Our Team Why Sponsor SWE? Face-to-Face EngagementConnect directly with residential contractors who are actively investing in products and services. Year-Round VisibilityStay in front of contractors before, during, and after the event through digital channels. Trusted ChannelsReach contractors through Service Nation and Service World Expo marketing properties. Contractor Buying IntentSWE Attendees are actively investing in products, services, and technology for their businesses. This is a room full of buyers. Qualified LeadsGenerate contractor leads from an audience that is already engaged and investing in growth. Flexible OptionsSponsorship options designed for awareness, engagement, and conversion at every level. Sponsorship FAQs Who can purchase digital sponsorships? Digital sponsorship opportunities are available to companies interested in reaching residential contractors through Service Nation an...

## [About Service World Expo](https://serviceworldexpo.com/about-service-world-expo)
Service World Expo is the largest residential contractor conference. Eleven years of education, connection, and growth. Join us in Las Vegas, November 9-11, 2026.

About Service World Expo The largest residential contractor show. Eleven years of growth, and we’re just getting started. Eleven Years in the Making Service World Expo is returning to Las Vegas for its eleventh year, the city where it all began in 2016. What started as a focused event for residential contractors has grown into the country's largest contractor conference. Every year, contractors at every stage of the business come together to learn, connect, and take away ideas they can apply immediately. Talk with hundreds of exhibitors in the expo hall, attend breakouts led by contractors and industry experts, and leave with a plan tailored to your business. Keynote speakers, hands-on workshops, and evening events bring three days of education and connection to life. This is where the contracting industry comes together. Register Now The Story So Far Eleven shows. Multiple cities. Since 2016, Service World Expo has traveled the country, bringing the residential contracting community together each year. Even during the COVID-19 pandemic, the show went on. 2016Las Vegas, NevadaWhere it all started. The first Service World Expo launched with a clear purpose: to give residential contractors a show built for them. 2017Las Vegas, NevadaYear two brought a larger expo hall and expanded educational programming as word spread through the contractor community. 2018Las Vegas, NevadaThe show continued to grow, with more exhibitors, more sessions, and more contractors traveling to Las Vegas. 2019Las Vegas, NevadaThe biggest show yet, featuring record exhibitor participation and a packed expo hall. 2020VirtualWhen the pandemic made in-person events impossible, Service World Expo moved online, and contractors continued learning. 2021Louisville, KentuckyBack in person and better for it. A new city, renewed energy, and a contractor community ready to reconnect. 2022Tampa, FloridaThe show expanded into the Southwest, drawing strong attendance and a growing number of exhibitors. 2023Phoenix, ArizonaNew workshop formats and evening events made Phoenix one of the most talked-about events in SWE history. 2024Orlando, FloridaA record-breaking year with expanded education tracking and the largest expo floor in SWE show history. 2025Las Vegas, NevadaThe 10th-anniversary show. A celebration of a decade spent connecting contractors and building the community. 2026Las Vegas, NevadaLas Vegas, Nevada The 11th annual show at Caesars Forum, November 9-11. Join us! Through the Years Join Us for Year 11 Las Vegas. November 9-11, 2026. The home services industry comes together to learn, connect, and discover what's next. Register Now Back to Home

## [Pricing 2026 Service World Expo](https://serviceworldexpo.com/attendees)
Register for Service World Expo 2026 at Caesars Forum in Las Vegas, November 9-11. Early-bird contractor pricing from $699. 3 days designed for residential contractors.

Registration Pricing Service World Expo is the year’s largest contractor event. Three days of keynotes, education, and the biggest expo hall in the trades. Here’s everything included with your registration. {{token.pricing-update}} What's Included Every contractor registration includes access to the full Service World Expo experience. General SessionsKeynotes and main stage presentations from top industry speakers, plus the Awards Session. 30+ Educational SessionsBreakout workshops and sessions covering operations, marketing, hiring, pricing, and growth. 150+ ExhibitorsThe largest expo hall in the trades. Technology, tools, and solutions built for your business. Networking EventsMultiple events to connect with other business owners, share ideas, and build relationships that last beyond the show. Meals IncludedBreakfast, lunch, and party bites are included with your registration. Family Pass AvailableBring your significant other for $599. Includes the Awards Session, three evening events, and party bites. {{token.faq}}

## [Call for Speakers](https://serviceworldexpo.com/call-for-speakers)
2026 Call for Speakers Help Contractors Build Better Businesses Service World Expo brings together growth-focused home service contractors from across the country to lea

2026 Call for Speakers Help Contractors Build Better Businesses Service World Expo brings together growth-focused home service contractors from across the country to learn, connect, and build stronger businesses. For 2026, we're selecting speakers who deliver practical, results-driven insights. Application now closed. Learn More 10+Years Running 200+Exhibitors 5Days of Growth 10k+Contractors What We Look For Speakers Who Deliver Real Value SWE speakers are selected based on their ability to deliver real operational value to contractors. Successful sessions share these qualities. Practical FrameworksSystems and frameworks contractors can implement immediately in their businesses. Measurable ResultsReal business examples with measurable outcomes that demonstrate proven approaches to growth. Stage-Aligned GuidanceClear guidance aligned to a contractor's specific stage of growth. Education-First ContentFocused entirely on improving contractor outcomes. Speaker Categories Find Your Category Applicants should identify which category best describes their session and expertise. 01 Audience Acquisition Industry voices or recognized experts who attract contractors and deliver high-value insights relevant to business growth. Industry influencersOperational expertsGrowth-focused contractorsRecognized thought leaders in the trades 02 Lifecycle Advancement Contractors, coaches, or operators who can demonstrate real operational systems and measurable business outcomes. Hiring and team developmentPricing and profitabilityDispatch and operational systemsScaling from $1M to $10M+ 03 Authority & Leadership High-level leaders who help contractors think differently about leadership, strategy, or long-term business development. Exit planningLeadership psychologyStrategic growthEnterprise scaling Growth Tracks Sessions Organized by Business Stage Indicate which growth stage your session best supports. Sessions should clearly help contractors understand what to do next at their stage. Under $1MEarly GrowthBuilding foundations, finding product-market fit, first hires and systems. $1M - $3MOperational StabilizationSystemizing operations, building reliable teams, consistent delivery. $3M - $10MScaling SystemsScaling what works, leadership development, multi-team management. $10M+Advanced LeadershipExit planning, enterprise operations, strategic growth at scale. Session Formats Choose Your Format Select the format that best fits your presentation to ensure it delivers practical value. Stage-Based RoadmapHelp contractors identify their current stage and the next steps required to grow. Case StudyReal-world examples demonstrating measurable results or revenue improvement. Tactical ImplementationStep-by-step guidance on implementing systems and processes. Leadership & StrategyHigher-level sessions on leadership, long-term growth, and strategic thinking. Important Guidelines for Vendor Applicants Service World Expo prioritizes education-first content. Our goal is to ensure every session delivers meaningful value to contractors. Sessions must be educational and not promotional Product demonstrations or sales presentations will not be accepted Speaking opportunities are not tied to sponsorship levels Speaker Benefits What You Get Selected speakers receive meaningful exposure and support. National ExposurePresent to a national audience of contractors and industry leaders. Event PromotionPromotion through Service Nation's established marketing channels. Content CollaborationOpportunities for post-event content collaboration and visibility. Event RegistrationComplimentary or discounted registration to Service World Expo. Selection Criteria How Applications Are Reviewed 1Alignment with growth stages 2Practical & actionable insights 3Demonstrated outcomes 4Relevance to attendees 5Audience engagement What Makes a Great Session Set Yourself Apart The most impactful SWE sessions don't just inform, they transform. Contractors walk out with something they ca...

## [How to Get the Most Value from Service World Expo](https://serviceworldexpo.com/articles/how-to-get-the-most-value-from-service-world-expo)
{"_body":"Hundreds of contractors attend Service World Expo every November. Some leave with new vendor relationships, sharper systems, and a handful of peer connections that still pay off a year later

{"_body":"Hundreds of contractors attend Service World Expo every November. Some leave with new vendor relationships, sharper systems, and a handful of peer connections that still pay off a year later. Others leave with a bag of brochures and a vague sense that the trip was worth it. The difference is rarely luck. It comes down to whether you showed up with a plan.Define What ‘Value’ Means for Your BusinessBefore you land in Las Vegas or walk into Caesars Forum, decide exactly what a successful SWE looks like for your shop this year. Are you seeking a new lead source, better recruiting channels, vendor relationships that solve a specific problem, or operational systems you can implement immediately?Pick two or three priority outcomes and use them as your filter for every decision at SWE: sessions, vendor conversations, and evening events. When something doesn’t align with those priorities, it’s optional. That clarity keeps you from drifting through the expo, reacting to whatever is loudest, and helps you invest your limited time where it moves the business forward.Build a Focused AgendaA packed schedule and a strategic one are not the same. Before you arrive, review the SWE agenda and sort sessions into three buckets: must-attend, nice-to-attend, and skip. Must-attend sessions are those directly tied to your goals: owner and CEO tracks, marketing and sales sessions, recruiting and culture presentations, and tech and operations content aligned with your company's direction.Then build in intentional white space for:Targeted walks through the expo floor, not random laps.One-on-one time with vendors, partners, or peers you want to engage more deeply.Quiet time to process notes and reset between intense sessions.Think of your agenda as an anchor, not a contract. Include a few high-priority commitments, leaving room for spontaneous conversations that often prove the most valuable.Clarify Your Story Before You GoService World Expo is full of people who can help your business, but only if they understand who you are and where you’re headed. Prepare a positioning statement that outlines who you serve, what sets your company apart, and your focus over the next 12 to 24 months. You’ll tweak it slightly depending on whether you’re speaking with a vendor, consultant, or fellow owner, but having a base script means you won’t default to a vague explanation.Treat Networking as Peer MastermindingThe real value in SWE often comes from conversations with other owners and leaders who are working through the same problems you are. Rather than trying to connect with everyone, focus on finding the right few: contractors who are a step ahead of you, are at a similar size, or are at the stage you want to be in three to five years.Document the best ideas and their sources. When you find someone whose thinking resonates with you, ask to stay in touch. A quarterly call with two or three like-minded owners can deliver more ongoing value than a single session.Work the Expo Floor with a Target ListThe expo floor can take an entire afternoon if you walk in without a plan. Before the doors open, identify the vendor categories most relevant to your current needs and create a short list of specific booths to prioritize: CRM, marketing services, financing, recruiting platforms, training resources, fleet, and field technology.Follow Up Within 72 HoursThe difference between a great conference and a business-changing one is follow-through. Within 72 hours of getting home, block time to:Sort contacts into high-priority, warm, and low-priority categories.Send short, personalized messages to the people who matter most: vendors, prospective partners, and standout peers.Connect on LinkedIn with context so they remember who you are and how you met.With vendors and partners, be specific about next steps and schedule time. With peers, propose something simple. A specific ask gets a response. A generic one usually does not.Turn Takeaways Into a 90-Day Action PlanOnce the du...

## [10 Reasons Contractors Attend SWE Every Year](https://serviceworldexpo.com/articles/10-reasons-contractors-attend-swe-every-year)
{"_body":"Ask any veteran attendee why they keep coming back to Service World Expo, and they circle the same core theme: “This event grows my business.”Service World Expo (SWE) has become the must-att

{"_body":"Ask any veteran attendee why they keep coming back to Service World Expo, and they circle the same core theme: “This event grows my business.”Service World Expo (SWE) has become the must-attend conference for residential contractors in HVAC, plumbing, electrical, roofing, and home services who are serious about scaling their companies, developing their teams, increasing revenue, and staying ahead of the industry.Here are the 10 reasons why this is the year to go:1. Education Designed to Pay OffPlenty of conferences promise education. SWE sessions are built to deliver a measurable return on the investment you make to attend. Over multiple days, workshops and breakouts focus on the real levers that drive growth in a contracting business: operations, marketing, sales, finance, leadership, recruiting, and customer experience.These aren’t generic presentations; they’re tailored to the realities of running a residential or light-commercial service company that you can put to work the moment you’re back in the office.2. Contractor-Led Best Practices You Can Use Monday MorningWhen the person on stage has built a business in the trades, the advice lands differently. At SWE, many sessions are led by contractors who have grown six-, seven-, and eight-figure companies. They walk you through what worked and what didn’t in pricing, service agreements, recruiting, training, and leadership. Every session includes concrete tools: new pricing structures, call flow improvements, sales processes, and KPIs you can roll out with your team immediately.3. An Expo Hall Built for Solving ProblemsFor contractors, time is money. Instead of chasing vendors across multiple events, you get a one-stop marketplace under a single roof. The floor brings together manufacturers, distributors, software platforms, marketing partners, and training providers who understand the home services space.The expo hall is where you get demos, ask hard questions, and make decisions with confidence. Many contractors use SWE as their annual vendor review, the place to upgrade tools, renegotiate deals, and find better solutions.4. Networking That Becomes CommunityRunning a contracting business can feel isolating. It’s rare to sit down with someone who genuinely understands what it takes to manage techs, juggle calls, and keep customers happy.At SWE, you’re surrounded by people who get it. You’ll find consistent opportunities to connect with owners, managers, and leaders at every stage of growth. Contractors return every year because SWE becomes their community. They build relationships, find mentors, and often form peer groups that stay connected long after the event ends, turning into shared best practices, partnerships, and potential new revenue.5. Keynotes That Drive Real DecisionsEvery year, SWE brings a keynote lineup built for energy, insight, and action. You’ll hear from nationally recognized speakers, industry leaders, and top-performing contactors who challenge how you think about leadership, culture, growth, and resilience. These sessions are designed to spark real decisions, the kind that lead to new services, new structures, and new thinking back home.6. A Front-Row Seat to What’s Coming NextThe trades are changing fast. Customer expectations are shifting, technology keeps evolving, and regulations are in constant motion. SWE gives you an early look at what’s coming: new equipment, smart home integrations, evolving building codes, and emerging business models. You leave ahead of the curve rather than reacting to it. Leave with clarity on which trends deserve attention, which to set aside, and how to position your business for the next 12 to 24 months.7. A Real Investment in Your TeamThe most successful contractors know this: you don’t build a great business alone. Many owners bring managers, office leaders, and rising technicians to SWE. It’s an opportunity to invest in their development, expose them to new ideas, and align everyone on the next phase of grow...

## [2026 Key Note Speaker Commander Rorke Denver](https://serviceworldexpo.com/2026-key-note-speaker-commander-rorke-denver)
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## [ALP Grow Business](https://serviceworldexpo.com/alp-grow-business)
Grow Your Business | Service World Expo 2026 :root{--slate:#323243;--gold:#F7B219;--teal:#1C6872;--crimson:#AE1F2B;--white:#fff;--surface:#F8F7F6;--muted:#49495A;--border:#E0DFDC;--r:12px;--r

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## [Why Service World Expo Belongs on Your Calendar](https://serviceworldexpo.com/articles/why-service-world-expo-belongs-on-your-calendar)
{"_body":"If you’ve walked out of an industry conference with nothing but a tote bag and a stack of business cards, you know the problem: most events aren’t designed for home service contractors. They

{"_body":"If you’ve walked out of an industry conference with nothing but a tote bag and a stack of business cards, you know the problem: most events aren’t designed for home service contractors. They’re built for everyone, so they’re not built for anyone.Service World Expo is different by design.Now in its 11th year, SWE is the country's largest residential contractor event: a national conference and trade show exclusively for HVAC, plumbing, electrical, roofing, remodeling, and home services professionals. Every session, speaker, and exhibitor is there for one purpose: to help you build a stronger, more profitable business.Education Built for the Trades, Not Around ThemThe biggest thing contractors notice at SWE is who’s on stage. You’re not hearing from consultants who’ve never dispatched a technician or managed a slow-revenue January. You’re hearing from contractors, operators, and subject-matter experts who run residential service companies and are willing to share exactly what’s working.Sessions are structured to be immediately usable:Marketing tracks dig into booked-call ROI, lead quality, and local brand presence.Operations breakouts cover dispatching, capacity planning, and scalable systems.Leadership content addresses culture, multi-location growth, and what it takes to lead a company that never really closes.The emphasis throughout is on proven process over broad inspiration; playbooks you can carry home and plug into your business the following week.An Expo Hall Worth Your TimeSWE’s expo hall is curated around what residential service contractors really buy, use, and need: equipment, software, financing, vehicles, CRM tools, marketing services, and coaching organizations. You’re not lapping a floor of vendors who don’t know your margins.What makes the expo worth your attention is its integration. Because SWE deliberately blends education and expo time, you can hear about a strategy on stage and then have a real conversation with the vendor who delivers it. Many exhibitors attend sessions alongside contractors, turning quick demos into vendor relationships that hold up after the show.Networking That Goes Beyond the Cocktail HourHallway conversations at SWE tend to stick with you longer than the sessions, and that’s intentional. Peer roundtables, mentorship moments, and first-timer programming are built into the schedule so you’re not networking by accident. You’re connecting with owners and leaders who run businesses like yours and face the same labor market pressures, customer expectations, and seasonal swings.The Las Vegas setting amplifies that. Shared meals, evening events, and the natural energy of a destination venue keep conversations going beyond the scheduled agenda. Most attendees leave with a handful of real contacts, people they’ll call throughout the year, not just LinkedIn connections they’ll never message.What Changes When You Get HomeThe true measure of any conference is what it does for your business after you leave the conference.SWE is structured around that question. Vendor relationships are vetted, and peer insights come directly from contractors who have been where you are. Because Service Nation supports members year-round through coaching and peer programs, you’re not only motivated when you walk out the door; you also have a system to sustain momentum.Contractors who’ve attended year after year consistently describe SWE as a turning point: the event where they found a mentor, discovered a key vendor, or brought home the system that finally made their business scalable.Service World Expo 2026 takes place November 9-11 at Caesars Forum in Las Vegas.Ready to level up? Register now and reserve your spot at the industry event built specifically for residential service contractors ready to grow."}

## [What You’ll Learn at SWE](https://serviceworldexpo.com/articles/what-you-ll-learn-at-swe)
{"_body":"At Service World Expo, residential contractors turn ideas into systems, systems into profit, and profit into freedom. You’ll walk away with practical playbooks you can put to work within 90

{"_body":"At Service World Expo, residential contractors turn ideas into systems, systems into profit, and profit into freedom. You’ll walk away with practical playbooks you can put to work within 90 days, not with inspiration that fades on the flight home.Lead With Confidence, Not GuessworkThe trades are changing rapidly, and winging it isn’t a strategy anymore. At Service World Expo, you’ll learn how top contractors structure their businesses, lead their teams, develop strategies, and make data-driven decisions.Sessions are led by contractors, not consultants. You’ll hear how they design their businesses, develop leaders, plan revenue, and build culture. You’ll leave knowing exactly what to change first and how to bring your team along.Build a More Profitable BusinessRevenue looks great until you look at profit. And profit means nothing if cash isn’t available when you need it.You’ll learn how successful owners read their financials, price jobs for profit, and use financing, memberships, and add-on services to stabilize cash flow. No vague advice, just step-by-step examples showing how contractors structure pricing, track KPIs, and make profitability part of everyday operations.Expect to go home with a short list of changes that can move your bottom line next quarter, not someday.Turn Chaos Into Clean, Repeatable OperationsIf your business feels held together with duct tape and good intentions, this is where you learn to fix it.Breakout sessions dive into operations playbooks: dispatch, call handling, installation processes, maintenance programs, and service standards that make a company easier to run. You’ll see how the best shops document their processes, train their teams, and hold them accountable without burning people out.You’ll leave with real-world templates and frameworks you can adapt immediately, so the business no longer needs you for every decision.Upgrade Your Sales and Service ExperienceYou don’t have to hard-sell to win. You need a better customer experience and a more confident team.At Service World Expo, you’ll learn repeatable in-home sales approaches, how to position options, and how to train techs and CSRs to communicate clearly, educate rather than push, and build trust quickly. You’ll hear exactly how high-performing contractors structure ride-alongs, coaching, and role-play to ensure training sticks.The goal: higher average ticket values, better close rates, and happier customers, without asking your team to be something they’re not.Modern Marketing, Branding, and AI, Built for ContractorsMarketing has shifted, and the companies winning today treat it as a system rather than a one-off campaign.You’ll learn to build a marketing engine that consistently generates and nurtures leads: local branding and reviews, websites, paid media, email, and automation. Sessions cover reputation management, content, and media that convert for HVAC, plumbing, electrical, and other home services.You’ll also see how contractors are using AI to build campaigns faster, respond to leads sooner, and keep their brand consistent across channels, without needing a large internal marketing team to pull it off.Your Technology Roadmap, All in One PlaceThe expo hall is where strategy meets tools.You’ll explore software, financing partners, training platforms, connected home products, and vendor services tailored for residential contractors. See demos, ask questions directly, and compare options side by side. By the time you head home, you’ll know which tools belong in your tech stack and which you can finally stop paying for.Grow Your Network and Your OpportunitiesOne of the biggest reasons contractors return every year is the people. You’ll spend real time with owners, managers, and team members who are building companies like yours. Peer meetups, roundtables, mixers, and vendor conversations that turn into mentorships, partnerships, and ideas you’d never stumble across sitting behind a desk. You’re building community.Turn Ideas In...

## [Alliance Day 2026](https://serviceworldexpo.com/alliance-day-2026)
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/* REGISTRATION HUB */ .reg-toggle-wrap{display:flex;justify-content:center;margin-bottom:48px} .reg-toggle{display:inline-flex;background:var(--surface);border:1.5px solid var(--outline-variant);border-radius:var(--radius-full);padding:4px;gap:4px} .reg-toggle-btn{font-family:'Inter',sans-serif;font-size:16px;font-weight:600;padding:14px 36px;border-radius:var(--radius-full);border:none;cursor:pointer;background:transparent;color:var(--on-surface-variant);transition:all .25s ease} .reg-toggle-btn.reg-active{background:var(--crimson);color:#fff;box-shadow:0 4px 12px rgba(174,31,43,.2)} .reg-toggle-btn:hover:not(.reg-active){background:var(--outline-variant);color:var(--slate)} .reg-panel{display:none} .reg-panel.reg-visible{display:block} .reg-card{max-width:620px;margin:0 auto;background:var(--white);border:1.5px solid var(--outline-variant);border-radius:var(--radius-xl);padding:48px 40px;text-align:center} .reg-card.reg-featured{border-color:var(--crimson);box-shadow:0 8px 32px rgba(174,31,43,.1)} .reg-badge{display:inline-block;font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;padding:5px 16px;border-radius:var(--radius-full);margin-bottom:12px} .reg-badge-contractor{background:var(--crimson);color:#fff} .reg-badge-supplier{background:var(--slate);color:#fff} .reg-name{font-size:26px;font-weight:800;color:var(--slate);margin-bottom:4px} .reg-sub{font-size:15px;color:var(--on-surface-variant);margin-bottom:20px;line-height:1.5} .reg-was{font-size:15px;color:var(--on-surface-variant)} .reg-was s{margin-right:4px} .reg-price{font-size:60px;font-weight:800;color:var(--slate);line-height:1;letter-spacing:-.03em;margin-bottom:4px} .reg-price sup{font-size:26px;font-weight:700;vertical-align:top;position:relative;top:10px} .reg-per{font-size:15px;color:var(--on-surface-variant);margin-bottom:32px} .reg-features{list-style:none;text-align:left;display:flex;flex-direction:column;gap:14px;margin-bottom:36px;padding:0 8px} .reg-features li{font-size:16px;color:var(--on-surface-variant);display:flex;align-items:flex-start;gap:12px;line-height:1.5} .reg-features li i{color:var(--crimson);font-size:14px;margin-top:4px;flex-shrink:0} .reg-cta-wrap{display:flex;flex-direction:column;gap:12px;align-items:center} .reg-addon{max-width:620px;margin:20px auto 0;background:var(--surface);border:1px solid var(--outline-variant);border-radius:var(--radius-lg);padding:24px 32px;display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap} .reg-addon-left h4{font-size:18px;font-weight:700;color:var(--slate);margin-bottom:2px} .reg-addon-left p{font-size:14px;color:var(--on-surface-variant);line-height:1.4} .reg-addon-right{display:flex;align-items:center;gap:16px} .reg-addon-price{font-size:24px;font-weight:800;color:var(--slate)} .reg-addon-btn{background:var(--slate);color:#fff;font-family:'Inter',sans-serif;font-size:14px;font-weight:600;padding:10px 24px;border-radius:var(--radius-full);border:none;cursor:pointer;transition:all .2s;white-space:nowrap} .reg-addon-btn:hover{background:#3d3d54} .reg-note{font-size:14px;color:var(--on-surface-variant);text-align:center;margin-top:16px} @media(max-width:640px){ .reg-card{padding:32px 24px} .reg-price{font-size:48px} .reg-toggle-btn{padding:12px 24px;font-size:14px} .reg-addon{flex-direction:column;text-align:center} .reg-addon-right{flex-direction:column} } @media(max-width:768px){.ad-ssa-grid{grid-template-columns:1fr!important;max-width:420px!important}} @media(max-width:768px){.ad-ssa-grid{grid-template-columns:1fr!important;max-width:420px!important}} .ad-sched{max-width:780px;margin:0 auto} .ad-day-label{font-size:22px;font-weight:800;color:var(--gold);margin-bottom:24px} .ad-tl{position:relative;padding-left:36px} .ad-tl::before{content:'';position:absolute;left:6px;top:8px;bottom:8px;width:2px;background:rgba(247,178,25,.35)} .ad-tl-item{position:relative;padding-bottom:32px} .ad-tl-item:last-child{padding-bottom:0} .ad-tl-item::before{conte...

## [Service World Expo the #1 contractor conference](https://serviceworldexpo.com/alp/service-world-expo-the-1-contractor-conference)
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## [Golf Tournament](https://serviceworldexpo.com/golf-tournament)
Join our premier golf tournament for players of all skill levels. Experience championship courses, competitive play, and exclusive prizes. Register today!

Golf Tournament Benefitting the Joseph Groh Foundation Top Golf Las Vegas. Join us the day before Service World Expo kicks off for a great cause. Tee Off for a Great Cause The annual Joseph Groh Foundation Top Golf Fundraiser is held the day before Service World Expo kicks off. It's a chance to network with fellow contractors and exhibitors while raising money for contractors in the service trades who have experienced life-altering injuries or illnesses. Since 2020, this fundraiser has raised more than $250,000 for the Joseph Groh Foundation. Registration and payment are made through the Joseph Groh Foundation website. Date: Day before conference (check schedule) Time: 2:00 PM Location: Top Golf, Las Vegas Tournament Info & Registration Past Tournaments Registration & payment will be made on the Joseph Groh Foundation website.

## [General Information - Know Before You Go](https://serviceworldexpo.com/info)
Plan your visit with essential tips on parking, weather, accessibility, and what to bring. Everything you need to know before exploring our attractions.

Know Before You Go Get the most from Service World Expo. Everything exhibitors need to know before the event. Get the Most from Service World Expo Exhibitor badges include access to breakfast and lunch, evening events, non-competitive breakouts, and keynotes. We strongly encourage you to take full advantage to maximize social interactions with attendees. We do not supply tables, chairs, and carpet. You can bring your own, or you can order these, along with electrical and WiFi needs from our decorator (The Expo Group), inside the Exhibitor Manual. Reserve Your Booth More Helpful Hints Booth Dimensions Other than island booths, all booths have a max backwall height of 8' and the sides are 3' high. Please do not block the view of exhibitors located near you. Health and Safety We will follow any requirements set by the venue and the State of Nevada. Please check their websites for the most up-to-date information. Attendee List We do not share our attendee list, out of privacy. Setup and Teardown Exhibitor setup and teardown times are available in the full schedule. Information is preliminary and subject to change. Questions About Exhibiting? Our exhibitor team is ready to help you get set up for Service World Expo 2026. Reserve Your Booth Contact Exhibitor Sales

## [Thanks for Registering for Service World Expo 2026](https://serviceworldexpo.com/thanks-for-registering-for-service-world-expo-2026)
You're In! Your registration for Service World Expo 2026 is confirmed. We'll see you in Las Vegas. [checkout_receipt slug="general-registration"] What to Do Ne

You're In! Your registration for Service World Expo 2026 is confirmed. We'll see you in Las Vegas. [checkout_receipt slug="general-registration"] What to Do Next Book Your Hotel Discounted room blocks at the host hotel are available through our partner. Book early — they sell out fast. Book your room Mark Your Calendar Caesars Forum, Las Vegas. November 9–11, 2026. Plan to arrive by noon on day one for the opening keynote. Bring Your Team The more of your team that attends, the more you bring home. Share the registration link with your crew. Register another attendee Check Your Email A confirmation email is on its way with your registration details, receipt, and everything you need leading up to the event. Caesars Forum, Las Vegas Three days of keynotes, breakout sessions, 150+ exhibitors, and networking with contractors from across the country. Everything is included with your registration — just show up ready to grow. November 9–11, 2026 Caesars Forum, Las Vegas, NV Arrive by noon on day one Book Your Room Stay Connected Share the news and follow us for speaker announcements, schedule updates, and behind-the-scenes content. Share on Facebook Share on LinkedIn Follow us Questions? info@serviceworldexpo.com

## [Why Exhibit](https://serviceworldexpo.com/why-exhibit)
Discover the power of trade show marketing. Learn why exhibiting drives brand awareness, generates quality leads, and delivers measurable ROI for your business.

Why Exhibit Service World Expo is the biggest and best industry trade show for owners of residential contractor companies and their suppliers. Who Participates in Service World Expo Exhibitors: More than two hundred of the best, most innovative industry leaders, including manufacturers, distributors, business services, automotive companies, coaching organizations, marketing companies, internet companies, banking and financial companies, and software companies attend Service World Expo every year. Attendees: Service World Expo attendees are NOT your average hodge-podge of anyone in the industry. Our contractors come from 50 states, Canada, and Australia. They range from mom-and-pop shops to 150+ trucks. They are not technicians. They are not students. They are not commercial, industrial, or utility companies. They are owners, buyers, and growth-focused entrepreneurs in residential and light commercial. Reserve Your Booth Facts About Attendees Average Company Size15 to 30 service and install trucks. 63% of attendees fall in this range. Target MarketHome services and light commercial contractors. Attendee TitlesOwner, President, or General Manager. 83% of attendees hold these titles. Purchasing Power97% of attendees are responsible for purchasing decisions at their company. Audience BreakdownHVAC (40%), Plumbing (30%), Electrical (20%), Remodeling/Roofing (10%). Attendance1,800 to 2,500 attendees annually with 150+ exhibitors. Ready to Exhibit? Get in front of thousands of decision-making contractors. Reserve your booth for Service World Expo 2026. Reserve Your Booth Contact Exhibitor Sales

## [Preview Webinars](https://serviceworldexpo.com/preview-webinars)
Preview Webinars Get an exclusive preview of the 2026 lineup before the event. Get Ready Before You Get There Join us for an exclusive preview web

Preview Webinars Get an exclusive preview of the 2026 lineup before the event. Get Ready Before You Get There Join us for an exclusive preview webinar of our upcoming 2026 lineup. Packed with insider tips, interactive polls, and a chance to win prizes. Hosts and guests will share highlights and the inspiration behind their insightful sessions so you can plan your schedule and make the most of every minute at Service World Expo. We'll explore: Tips on creating your schedule for your company's needs What to expect at the conference and why you can't miss it Networking tips to maximize your connections Pick your track. Plan your moves. Walk in ready. Walk out winning. Preview webinar dates and registration links will be posted here as they become available. Check back soon. Ready for Service World Expo 2026? Register now and start planning your schedule. Preview webinar announcements are coming soon. Register Now FAQs

## [Terms & Conditions](https://serviceworldexpo.com/terms-conditions)
Terms & Conditions Registration Policy All attendees pay one rate of $999 for Service World Expo (minus any applicable early registration discoun

Terms & Conditions Registration Policy All attendees pay one rate of $999 for Service World Expo (minus any applicable early registration discounts or promo codes applied). All attendees must pay the $999 price for admission regardless of the number of events attended. Onsite registration is $999. Registration for non-contractor attendees is $1,699*. Cancellation Policy No refunds will be issued at any time. Substitutions are welcome up to 30 days prior to the event. Requests for substitutions can be submitted to: General questions: info@serviceworldexpo.com Exhibitor questions: exhibit@serviceworldexpo.com Refunds will not be issued for no-show registrants. Please note the program is subject to change at any time. Service Nation Inc. will not be liable for any ancillary or related costs, including, but not limited to hotel and airline charges or cancellation fees due to weather or other conditions or circumstances beyond our control. Non-Contractor Attendees *Non-contractor attendees are prohibited from selling products or services at the event. If you wish to sell, please apply for a booth. Violating this policy will result in removal from the show. General questions: info@serviceworldexpo.com Exhibitor questions: exhibit@serviceworldexpo.com www.serviceworldexpo.com

## [Ed O'Connell](https://serviceworldexpo.com/speakers/ed-o-connell)
{"role":"","company":"O'Connell's Coaching Corner","job_title":"CEO","speaker_profile":"Ed O’Connell is a nationally recognized, business coach specializing in the plumbing, HVAC, and electrical home-

{"role":"","company":"O'Connell's Coaching Corner","job_title":"CEO","speaker_profile":"Ed O’Connell is a nationally recognized, business coach specializing in the plumbing, HVAC, and electrical home-services industries; plus he’s rather good-looking for the number of Earthwalk years (83-&-a-half) he’s survived. With decades of experience in the trades, Ed helps service contractors achieve sustainable growth by focusing on operational BASICS, leadership development, and practical execution.His journey is one of remarkable transformation, even if he does say so hisself: After serving in the U.S. Air Force during the Vietnam era, Ed spent a decade (the 1970’s) living on the streets, then, with the help & support of the Veterans Administration, he began rebuilding his life. Previously he had worked his way thru college – the University of San Francisco - as a plumber, and, after finally coming in off the streets, he used that background to found O’Connell Plumbing in Marin County, California. To say he initially failed in that endeavor would be an understatement, but by eventually partnering up with Service Nation Alliance, he & Rebecca turned a in-debt company into a debt-free, semi-multi-million success story.Admittedly, at the heart of that journey was his wife and business partner of over 36 years, Rebecca Kleiner, whom he met in one of the best dating outfits ever, Alcoholics Anonymous. Together, they built a company rooted in integrity, perseverance, and service … but mostly Bec’s integrity, perseverance, & service. When Rebecca began showing symptoms of Multiple Sclerosis, they chose to sell the business to a venture-capital outfit - putting her health first without hesitation. Now, except for his continued association with the Service Nation, Ed and Rebecca are happily semi-retired up in the Sierra mountains of California where he enjoys mountain biking, kayaking, swimming, fishing, any other adventure the outdoors offers, & irritating his neighbors. Jus a few of Ed’s biz and personal accomplishments include:Award-winning business coach for Service Nation.Moderator of two Service Nation Advisory Boards, leading high-level mastermind groups for growth-minded contractors.Recently added being a moderator of the 7 Pillar “Operations” group for the Service Nation. Former owner of a thriving, debt-free plumbing company that, along with his wife, he built and sold successfully.Over 36 years of marriage and business partnership with Rebecca Kleiner, and over 46 years of sobriety.Last: The main reason the Service Nation has an HR department. Today, Ed draws from both personal and professional experience to coach contractors through real-world business challenges. His forward-thinking approach emphasizes operational discipline, clear accountability, and practical application of business principles focused on the home services industry.His philosophy is simple and hard-earned: 1.) “Success is built by doing the BASICS consistently; 2.) Keep It Simple Sunshine (KISS); & finally # 3.) ‘Tis better – much better! – to ask for forgiveness rather than permission!","linkedin":"","website":"","session_title":"Lead Through Change","session_room":"","session_date_time":"Wednesday, Nov 11 from 3:00 pm to 4:00 pm","session_description":"Successful businesses require leaders who embrace change. Learn practical leadership strategies that improve decision-making and organizational resilience.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Tracie Harper](https://serviceworldexpo.com/speakers/tracie-harper)
{"role":"","company":"Tracie Harper","job_title":"Leadership and Sales Coach","speaker_profile":"Tracie Harper has been in outside sales for nearly 35 years. In 2025 she retired from DaffanCooling and

{"role":"","company":"Tracie Harper","job_title":"Leadership and Sales Coach","speaker_profile":"Tracie Harper has been in outside sales for nearly 35 years. In 2025 she retired from DaffanCooling and Heating, after almost 17 years, thousands of sales calls and $31 million in sales.  She is a Premier Sales Coach and the moderator of the Sales Pillar AB Group for Service Nation. As a one-on-one sales or management coach, team trainer, leadership mentor or speaker, she combines years of real-life lessons, practical applications and processes, direct honest communication and a sense of humor to inspire others to find their path and grow to their potential. With her proven track record as a top producer and a passion for leading others to the top, Tracie believes she is living her purpose. She is also a Certified John Maxwell coach, trainer and speaker.  She and her husband live in the Historic District of Granbury, Texas where they have restored their home, raised their sons, served their community and made a home since 1995. Tracie’s personal mission statement is: To be intentional about living a life of purpose, loving people and leaving a legacy of influence! ","linkedin":"https://www.linkedin.com/in/tracie-harper-842727157/","website":"","session_title":"Create a Sales Culture That Everyone Owns","session_room":"Alliance 306","session_date_time":"Tuesday, Nov 10th, from 10:00 am to 11:00 am","session_description":"Create a company-wide sales culture where every employee contributes to customer satisfaction, trust, and revenue growth.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Tracy Paul](https://serviceworldexpo.com/speakers/tracy-paul)
{"role":"","company":"Cornerstone Advertising","job_title":"Founder & President","speaker_profile":"Tracy Paul is the founder and president of Cornerstone Advertising, a full-service marketing and&nbs

{"role":"","company":"Cornerstone Advertising","job_title":"Founder & President","speaker_profile":"Tracy Paul is the founder and president of Cornerstone Advertising, a full-service marketing and advertising agency specializing in residential-retail home services contractors across North America. Tracy’s journey began in the mid-90s when he purchased the agency where he was working and discovered his niche in the trades through his first client, Dial One Hoosier Heating, Cooling & Plumbing. Since then, he has become one of the pioneers in marketing for the home services industry.  Cornerstone is a trusted partner for a range of clients, from small to market-dominant contractors. Tracy and his team have guided the growth of notable companies such as A.J. Perri, Dial One, Coolray, CoolToday, and Lindstrom Air Conditioning, helping them thrive in highly competitive marketplaces.  With over 30 years of industry experience, Tracy is a sought-after trainer, coach, and speaker; regularly sharing his expertise on marketing efficiency, strategy, and trends in the home services industry, delivering actionable insights to contractors and business leaders.  Beyond the business world, Tracy is active in his faith and community. He is also an accomplished endurance athlete, having completed 26 Ironman triathlon events and numerous ultra-marathons. Currently, he’s training to qualify for the Leadville 100 trail run in 2026. Tracy brings the same passion and discipline to his professional and personal pursuits, making him a dynamic and inspiring leader and speaker within the industry. ","linkedin":"https://www.linkedin.com/in/ftracypaul","website":"https://www.cornerstonead.com/","session_title":"Make Your Marketing Measurable (and Meaningful) ","session_room":"1A","session_date_time":"Tuesday, Nov 10th, from 1:00 pm to 1:45 pm","session_description":"","session_format":"Learning Lab","session_track":""}

## [Benjamin Middleton](https://serviceworldexpo.com/speakers/benjamin-middleton)
{"role":"","company":"Daikin Comfort Technologies ","job_title":"North American Sales & Business Training Director","speaker_profile":"Benjamin Middleton has spent more than 25 years in the HVAC indus

{"role":"","company":"Daikin Comfort Technologies ","job_title":"North American Sales & Business Training Director","speaker_profile":"Benjamin Middleton has spent more than 25 years in the HVAC industry, building a career that has given him a unique perspective on nearly every side of the business. He has worked as an installer, service technician, comfort advisor, HVAC business owner, consultant, territory sales manager, and business consultant. Today, Ben serves as North American Sales and Business Training Director for Daikin Comfort Technologies, supporting the Daikin, Goodman, and Amana brands.  Having spent much of his career working directly with HVAC contractors, Ben understands that sustainable growth requires more than simply selling more equipment. It requires developing people, creating repeatable processes, improving the customer experience, and building a business model where the contractor, employee, customer, distributor, and manufacturer can all win.  Today, Ben leads sales and business training strategies designed to turn knowledge and capability into measurable business results. His work includes role-based learning, experiential training, sales and leadership development, dealer business training, simulation and immersive learning, and field activation strategies. A major focus of his work is connecting training to execution—measuring whether new skills and behaviors are being applied in the field and ultimately translating into improved business performance. Ben is passionate about helping HVAC professionals navigate a rapidly changing industry, including affordability and financing, inverter technology, artificial intelligence, evolving consumer expectations, and the changing role of the HVAC salesperson and business owner. He believes the companies that lead the next generation of HVAC will be those that invest as intentionally in developing their people as they do in developing their products and technology.  Ben holds certificates in Advanced Conflict Resolution and SHERPA Executive Coaching. Regardless of the subject, his philosophy toward training and business has remained consistent throughout his career: create the win for everyone involved in the transaction.  Ben lives in Katy, Texas, with his wife and two children. ","linkedin":"https://www.linkedin.com/in/ben-middleton-a94571a/","website":"","session_title":"Grow Profitably in Any Economy","session_room":"Alliance 302-304","session_date_time":"Wednesday, Nov 11 from 3:00 pm to 4:00 pm","session_description":"Economic uncertainty doesn't have to slow your business. Learn practical strategies to protect profitability, improve operational efficiency, and continue growing regardless of market conditions.","session_format":"Breakout","session_track":"Early Growth"}

## [Dayla Penn](https://serviceworldexpo.com/speakers/dayla-penn)
{"role":"","company":"Powerhouse Consulting Group","job_title":"ServiceTitan Consulting Team Lead","speaker_profile":"Dayla Penn is a Lead Consultant at Powerhouse Consulting Group with 14 years of ex

{"role":"","company":"Powerhouse Consulting Group","job_title":"ServiceTitan Consulting Team Lead","speaker_profile":"Dayla Penn is a Lead Consultant at Powerhouse Consulting Group with 14 years of experience in the HVAC industry, and five years of ServiceTitan consulting. She is a certified ServiceTitan Certified Provider (STCP) Coach with a firsthand understanding of what owners and GMs are up against in their day-to-day. Dayla guides clients on a path of maximizing their investment in ServiceTitan, then strengthens that foundation by building tech stacks that scale.  Dayla's approach begins with making sure the ServiceTitan FSM is configured correctly, data is clean, and teams are using best practices, before adding any third-party integrations on a shaky base. That strong foundation is the key to cutting excess spend and avoiding duplicative tools. Dayla lives in Fayetteville, Arkansas, with Poppy, who is widely regarded as the world's most terrible dog. ","linkedin":"https://www.linkedin.com/in/dayla-penn-06925b52/","website":"https://mypowerhouse.group/","session_title":"Build a Technology Strategy That Scales","session_room":"Alliance 316-318","session_date_time":"Tuesday, Nov 10th, from 9:00 am to 10:00 am","session_description":"Explore how automation and AI can strengthen leadership, improve scalability, and support long-term growth.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [Thanks for your submission](https://serviceworldexpo.com/alp/thanks-for-your-submission)
Thanks for Your Submission | Service World Expo *,*::before,*::after{box-sizing:border-box;margin:0;padding:0} html{-webkit-font-smoothing:antialiased} body{font-family:'Inter',sans-serif;col

Thanks for Your Submission | Service World Expo *,*::before,*::after{box-sizing:border-box;margin:0;padding:0} html{-webkit-font-smoothing:antialiased} body{font-family:'Inter',sans-serif;color:#1C1B1F;background:#fff;overflow-x:hidden} a{text-decoration:none;color:inherit} img{max-width:100%;display:block} .ty-page{min-height:100vh;display:flex;flex-direction:column} .ty-hero{background:#323243;text-align:center;padding:100px 24px 80px} .ty-logo{height:80px;margin:0 auto 48px} .ty-check{width:88px;height:88px;border-radius:50%;background:rgba(174,31,43,.1);display:flex;align-items:center;justify-content:center;margin:0 auto 28px;font-size:40px;color:#AE1F2B} .ty-hero h1{font-size:clamp(32px,5vw,52px);font-weight:800;color:#fff;letter-spacing:-.03em;line-height:1.1;margin-bottom:16px} .ty-hero h1 span{color:#F7B219} .ty-hero p{font-size:clamp(17px,2vw,22px);color:rgba(255,255,255,.85);max-width:500px;margin:0 auto 36px;line-height:1.6} .ty-hero a{display:inline-flex;align-items:center;gap:10px;background:#AE1F2B;color:#fff;font-family:'Inter',sans-serif;font-size:17px;font-weight:600;padding:16px 36px;border-radius:9999px;transition:all .3s ease} .ty-hero a:hover{background:#961a25;transform:translateY(-2px);box-shadow:0 8px 24px rgba(174,31,43,.3)} .ty-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:4px} .ty-grid img{width:100%;height:240px;object-fit:cover} .ty-footer{background:#323243;padding:32px 24px;text-align:center} .ty-footer-logo{height:44px;margin:0 auto 16px} .ty-footer-social{display:flex;justify-content:center;gap:14px;margin-bottom:14px} .ty-footer-social a{width:40px;height:40px;border-radius:50%;background:rgba(255,255,255,.06);display:flex;align-items:center;justify-content:center;color:#fff;font-size:16px;transition:background .2s} .ty-footer-social a:hover{background:#AE1F2B} .ty-footer p{font-size:14px;color:rgba(255,255,255,.45)} .ty-footer a.em{color:#F7B219;font-weight:500} @media(max-width:768px){ .ty-grid{grid-template-columns:1fr 1fr} .ty-grid img{height:180px} .ty-hero{padding:80px 20px 60px} .ty-logo{height:60px} } @media(max-width:480px){ .ty-grid{grid-template-columns:1fr} .ty-grid img{height:220px} } Thanks for your interest! One of our team will be in touch shortly. Back to Service World Expo General: info@serviceworldexpo.com  |  Exhibitors: exhibit@serviceworldexpo.com

## [Ken Goodrich](https://serviceworldexpo.com/speakers/ken-goodrich)
{"role":"","company":"Generator Partners | Kenerator Generator","job_title":"Founder & CEO","speaker_profile":"Ken Goodrich is a nationally recognized home services entrepreneur, investor, and operato

{"role":"","company":"Generator Partners | Kenerator Generator","job_title":"Founder & CEO","speaker_profile":"Ken Goodrich is a nationally recognized home services entrepreneur, investor, and operator with more than 40 years of experience in the skilled trades. He has participated in more than 200 acquisitions, built and sold eight major business platforms, and helped create more than $3 billion in shareholder value. Best known for transforming Goettl Air Conditioning and Plumbing into a nationally recognized brand, Ken now leads The Goodrich Organization, Generator Partners, and Kenerator. He is also the co-author of “The E-Myth HVAC Contractor” and “The E-Myth Plumber,” with “The E-Myth Electrician” scheduled for release in early 2027. ","linkedin":"https://www.linkedin.com/in/kenneth-d-goodrich-ba580427","website":"https://kengoodrich.com/","session_title":"Growth Unfiltered with Ken Goodrich","session_room":"Alliance Room","session_date_time":"Monday, Nov 9 at 9:00 am to 10:30 am","session_description":"Real talk about growth, leadership, and running a successful business. Ken Goodrich shares candid lessons, perspectives, and hard-earned insights on what it takes to build, scale, and lead a great contracting business. Member feedback and survey responses will help shape the conversation.","session_format":"Keynote","session_track":"Keynote Speaker"}

## [Brigitte Ehman](https://serviceworldexpo.com/speakers/brigitte-ehman)
{"role":"","company":"Yelp","job_title":"Senior Vice President of Marketing","speaker_profile":"Brigitte Ehman joined Yelp in 2016 and is the Senior Vice President of Marketing at Yelp. Prior to her c

{"role":"","company":"Yelp","job_title":"Senior Vice President of Marketing","speaker_profile":"Brigitte Ehman joined Yelp in 2016 and is the Senior Vice President of Marketing at Yelp. Prior to her current role, she served as Jeremy Stoppelman's Chief of Staff where she helped develop Yelp's approach to managing product led investments, ran Yelp's annual planning process and served as point on several strategic initiatives for the company. As SVP of Marketing, she is responsible for driving growth through performance, life cycle, content, and product marketing. Brigitte holds a B.S. in Economics from the Wharton School of Business at the University of Pennsylvania. ","linkedin":"https://www.linkedin.com/in/brigitteehman/","website":"https://www.yelp.com/","session_title":"Position Your Brand for Optimal Visibility","session_room":"Alliance 316-318","session_date_time":"Wednesday, Nov 11 from 4:00 pm to 5:00 pm","session_description":"Learn how today's customers discover and evaluate contractors and how to position your brand for long-term visibility.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [Dipa Gandhi](https://serviceworldexpo.com/speakers/dipa-gandhi)
{"role":"","company":"99 Calls","job_title":"Director of SEO","speaker_profile":"Dipa Gandhi is the Director of SEO at 99 Calls and has spent the past 15 years helping service-area businesses generate

{"role":"","company":"99 Calls","job_title":"Director of SEO","speaker_profile":"Dipa Gandhi is the Director of SEO at 99 Calls and has spent the past 15 years helping service-area businesses generate more qualified leads through organic SEO, Google Business Profile, and Local Services Ads. As a Google Business Profile Platinum Product Expert, she stays current with Google's evolving search landscape and is passionate about helping contractors adapt to changing customer behavior and AI-driven search.","linkedin":"https://www.linkedin.com/in/dipa-gandhi/","website":"https://99calls.com/","session_title":"Generate More Qualified Leads in 2026","session_room":"Alliance 302-304","session_date_time":"Tuesday, Nov 10th, from 9:00 am to 10:00 am","session_description":"Discover practical marketing strategies that help home service businesses consistently generate qualified leads, maximize marketing investments, and create a predictable pipeline for sustainable growth.","session_format":"Breakout","session_track":"Early Growth"}

## [Jamie Shibley](https://serviceworldexpo.com/speakers/jamie-shibley)
{"role":"","company":"CEO","job_title":"The Expressory","speaker_profile":"Jamie Shibley is the CEO of The Expressory, a strategic engagement agency that believes the key to accelerating business grow

{"role":"","company":"CEO","job_title":"The Expressory","speaker_profile":"Jamie Shibley is the CEO of The Expressory, a strategic engagement agency that believes the key to accelerating business growth and profitability in the age of digital convenience lies in your ability to create emotional equity through nurturing meaningful relationships.  A former IT and eCommerce leader with 20 years of corporate experience, Jamie went on to launch her own successful online brand where she discovered the true power of thoughtful, strategic gifting. Now, she’s on a mission to help businesses reconnect on a human level and positively impact mental wellbeing by showing care and acknowledgement in meaningful ways. Jamie is the best-selling author of Relationship-First Strategic Engagement and is widely respected as a market leader. Her work has been featured on Entertainment Tonight and Forbes.com.  ","linkedin":"https://www.linkedin.com/in/jamie-shibley-76a3402","website":"https://www.theexpressory.com/","session_title":"Strengthen Customer Relationships That Last","session_room":"Learning Lab Room 4A","session_date_time":"Wednesday, Nov 11 from 12:00 pm to 12:45 pm","session_description":"","session_format":"Learning Lab","session_track":""}

## [Jason Smith](https://serviceworldexpo.com/speakers/jason-smith)
{"role":"","company":"Friendly Group","job_title":"Head of Human Resources","speaker_profile":"Jason Smith is a human resources leader with over 19 years of experience supporting people and operations

{"role":"","company":"Friendly Group","job_title":"Head of Human Resources","speaker_profile":"Jason Smith is a human resources leader with over 19 years of experience supporting people and operations across several industries, including service-based organizations. As Head of Human Resources at Friendly Group, he partners closely with senior leadership to align people strategy with operational performance across a growing portfolio of home services businesses.Jason brings a pragmatic, execution-focused approach to HR, with a focus on retention, onboarding, and building consistent employee experiences. He has supported HR initiatives across fast-paced organizations, working closely with leaders and employees on talent management, employee relations, and operational HR support.He holds a Bachelor of Arts in Communications from Arizona State University and an MBA from the University of Phoenix.","linkedin":"https://www.linkedin.com/in/jason-a-smith-7327a038/","website":"https://friendlygroup.com","session_title":"Retain Your Best People: Win the First 90 Days","session_room":"Alliance 306","session_date_time":"Tuesday, Nov 10th from 8:00 am to 9:00 am","session_description":"Create an onboarding experience that improves employee retention, accelerates productivity, and builds long-term engagement from day one.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Josh Hembree](https://serviceworldexpo.com/speakers/josh-hembree)
{"role":"","company":"Hembree Heating and Air","job_title":"General Manager","speaker_profile":"Josh Hembree is the owner of Hembree Heating & Air, a multigenerational residential and commercial H

{"role":"","company":"Hembree Heating and Air","job_title":"General Manager","speaker_profile":"Josh Hembree is the owner of Hembree Heating & Air, a multigenerational residential and commercial HVAC company serving Mobile and Baldwin Counties, Alabama, since 1969. After leaving a legal career to carry the family business forward, Josh spent seven years as General Manager, growing revenue from $700K to $6.5M before completing the acquisition from his father, Don, in April 2026. He's a two-time Nappie Award winner and has earned Top Trane Dealer and Top Mitsubishi Dealer honors, and he serves on the boards of Baldwin Youth Services, United Bank, the University of Mobile Alumni Advisory Board, and the Mobile Chamber Board of Advisors. Under his leadership, Hembree has donated over $250,000 in free HVAC services to the community. Josh speaks and writes on operations, vendor partnerships, and running a family business with discipline and heart. ","linkedin":"https://www.linkedin.com/in/joshua-hembree-esq-98185412/","website":"https://www.hembreeac.com/","session_title":"Create Vendor Partnerships That Pay Off","session_room":"Alliance 306","session_date_time":"Tuesday, Nov 10th, from 9:00 am to 10:00 am","session_description":"Learn how to turn vendors into strategic partners that help you improve profitability, operations, and customer experience.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Justin Maxwell](https://serviceworldexpo.com/speakers/justin-maxwell)
{"role":"","company":"Justin D Maxwell LLC","job_title":"CEO","speaker_profile":"Justin D. Maxwell is the author of The Business That Owns You: The Five Keys to Taking It Back. He speaks on the differ

{"role":"","company":"Justin D Maxwell LLC","job_title":"CEO","speaker_profile":"Justin D. Maxwell is the author of The Business That Owns You: The Five Keys to Taking It Back. He speaks on the difference between the income a business produces and the wealth it actually builds. He is a partner at Big Life Financial and Fielding Global, a family office and boutique investment bank for one to twenty-five million dollar revenue business owners who have aspirations for 8 or 9 figure generational outcomes, but are struggling to make it happen. ","linkedin":"https://www.linkedin.com/in/justindmaxwell/","website":"","session_title":"Turn Profit Into Long-Term Wealth","session_room":"Alliance 314-315","session_date_time":"Tuesday, Nov 10th, from 9:00 am to 10:00 am","session_description":"Separate business success from personal wealth by learning financial strategies that build long-term security.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Chris Buttenham](https://serviceworldexpo.com/speakers/chris-buttenham)
{"role":"","company":"Reins","job_title":"Co-Founder & CEO","speaker_profile":"Chris Buttenham is the co-founder and CEO of Reins, the ownership operating system for independent businesses. Reins give

{"role":"","company":"Reins","job_title":"Co-Founder & CEO","speaker_profile":"Chris Buttenham is the co-founder and CEO of Reins, the ownership operating system for independent businesses. Reins gives contractors the tools to grow the value of their business — and a real stake for the people who grow it — through valuations, growth insights, and alternative equity incentives. Chris grew up around his father's contracting business, previously co-founded and exited Obie (acquired by Seismic), and is the author of Alternative Equity. Reins has served 200+ home services and trades businesses. ","linkedin":"https://www.linkedin.com/in/chrisbuttenham/","website":"https://www.myreins.com/","session_title":"Start Your Succession Planning Today","session_room":"Alliance 316-318","session_date_time":"Wednesday, Nov 11 from 10:00 am to 11:00 am","session_description":"Build leadership depth that supports continued growth whether you're expanding or preparing for an eventual exit.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [Collin Johnson](https://serviceworldexpo.com/speakers/collin-johnson)
{"role":"","company":"Insight CPA, PLLC","job_title":"Owner","speaker_profile":"Collin Johnson is the co-founder of Insight CPA, an accounting, tax, and advisory firm built exclusively for home servic

{"role":"","company":"Insight CPA, PLLC","job_title":"Owner","speaker_profile":"Collin Johnson is the co-founder of Insight CPA, an accounting, tax, and advisory firm built exclusively for home service contractors. He is a licensed CPA, has an MBA from the Yale School of Management, and has held accounting and strategy roles at PwC, Deloitte, and McKinsey & Company. Collin's passion for helping service businesses comes from growing up in a family of small business owners and spending summers working for his uncle's landscaping company. Today he builds the financial data behind those businesses: making sure contractors can trust their numbers to price jobs, plan their tax strategy, and scale without guessing.","linkedin":"https://www.linkedin.com/in/collin-j-johnson/","website":"https://www.insightcpafl.com/","session_title":"Use Financial Data to Scale Smarter","session_room":"Alliance 314-315","session_date_time":"Wednesday, Nov 11 from 9:00 am to 10:00 am","session_description":"Turn financial reports into strategic decision-making tools using KPIs, dashboards, and operational metrics.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Dennis Steele](https://serviceworldexpo.com/speakers/dennis-steele)
{"role":"","company":"Podium","job_title":"Co-Founder","speaker_profile":"Dennis Steele is the Co-Founder of Podium, the leading AI employee platform helping local businesses convert leads and drive r

{"role":"","company":"Podium","job_title":"Co-Founder","speaker_profile":"Dennis Steele is the Co-Founder of Podium, the leading AI employee platform helping local businesses convert leads and drive revenue. Founded in 2014, Podium is trusted by more than 100,000 businesses across the U.S., Canada, and Australia and is scaling one of the fastest-growing AI products in the world. Prior to co-founding Podium in 2014 and taking it through Y Combinator in 2015, Steele worked in public relations and marketing to help businesses build and manage their online reputation. It was from this experience of manually managing online reputations that helped sparked the inspiration for what Podium is today. His work and focus on local business and helping them to build thriving businesses has been recognized across the industry, including Forbes’ Next Billion Dollar Startups, Forbes’ Cloud 100, the Inc. 5000 (#13), and Fast Company’s World’s Most Innovative Companies. In his free time Steele, an avid foodie, enjoys playing basketball, cooking, and spending time with his wife, Whitney and four children. ","linkedin":"https://www.linkedin.com/in/steeledennis","website":"","session_title":"Integrate AI Into Your Operations","session_room":"Alliance 314-315","session_date_time":"Wednesday, Nov 11 from 3:00 pm to 4:00 pm","session_description":"Learn practical ways to integrate AI into dispatching, reporting, customer communication, and everyday operations.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Don McLean](https://serviceworldexpo.com/speakers/don-mclean)
{"role":"","company":"McLean Media","job_title":"Founder & President","speaker_profile":"Don F. McLean, MBA is an award-winning PR strategist, LinkedIn expert, and founder of McLean Media. He helps gl

{"role":"","company":"McLean Media","job_title":"Founder & President","speaker_profile":"Don F. McLean, MBA is an award-winning PR strategist, LinkedIn expert, and founder of McLean Media. He helps global companies, AI innovators, and entrepreneurs grow their visibility through modern communication strategy. Don is the author of The In Crowd for LinkedIn Mastery, founder of Press Hustle, and a sought-after speaker, with recent sessions at the Ireland International Conference on Education (IICE), the NAGC Communications School, SXSW, and Madonna University’s School of Business. Connect with him at: https://www.linkedin.com/in/donaldfmclean","linkedin":"https://www.linkedin.com/in/donaldfmclean/","website":"https://mclean-media.webflow.io/","session_title":"Build Executive Credibility that Increases Business Value","session_room":"Alliance 316-318","session_date_time":"Tuesday, Nov 10th, from 10:00 am to 11:00 am","session_description":"Strengthen your personal and company brand to build trust with customers, attract top talent, and increase credibility with buyers, investors, and strategic partners as you prepare for long-term growth or a future exit.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [Federico Crivelli](https://serviceworldexpo.com/speakers/federico-crivelli)
{"role":"","company":"Avoca AI","job_title":"Head of Partnerships","speaker_profile":"Federico is the Head of Partnerships at Avoca and an early member of the team. He grew up a competitive skier in t

{"role":"","company":"Avoca AI","job_title":"Head of Partnerships","speaker_profile":"Federico is the Head of Partnerships at Avoca and an early member of the team. He grew up a competitive skier in the Italian Alps, has a background in data science, and he’s energized by building deep relationships and elevating the industry via strategic partnerships like the one with ServiceNation. ","linkedin":"https://www.linkedin.com/in/federico-crivelli","website":"","session_title":"Increase Bookings Using Real World Cases","session_room":"2B","session_date_time":"Tuesday, Nov 10th, from 8:00 am to 9:00 am","session_description":"","session_format":"Breakout","session_track":"Scaling Systems"}

## [Jackie Sponsler](https://serviceworldexpo.com/speakers/jackie-sponsler)
{"role":"","company":"CEO Warrior","job_title":"Director of Onboarding and a Master Business Advisor","speaker_profile":"Jackie Sponsler is the Director of Onboarding and a Master Business Advisor at

{"role":"","company":"CEO Warrior","job_title":"Director of Onboarding and a Master Business Advisor","speaker_profile":"Jackie Sponsler is the Director of Onboarding and a Master Business Advisor at CEO Warrior, helping plumbing, HVAC, electrical, and home service contractors turn financial and operational data into clearer decisions, stronger accountability, and measurable behavior change. She brings more than 15 years of experience across trades management, ownership, advisory, cost accounting, profit strategy, M&A, private equity platform evaluation, $10M+ multi-trade operations, and current owner-partnership in a locally owned plumbing business. ","linkedin":"https://www.linkedin.com/in/jackie-sponsler-2a69b531","website":"","session_title":"Improve Profitability Before You Scale ","session_room":"Learning Lab Room 5B","session_date_time":"Wednesday, Nov 11 from 1:45 pm to 2:30 pm","session_description":"","session_format":"Learning Lab","session_track":""}

## [Jennifer Bagley](https://serviceworldexpo.com/speakers/jennifer-bagley)
{"role":"","company":"CI Web Group","job_title":"Founder & CEO","speaker_profile":"Jennifer Bagley doesn't predict the future of the trades — she builds it. As CEO of CI Web Group, an AI-first marketi

{"role":"","company":"CI Web Group","job_title":"Founder & CEO","speaker_profile":"Jennifer Bagley doesn't predict the future of the trades — she builds it. As CEO of CI Web Group, an AI-first marketing agency for HVAC, plumbing, and electrical contractors, Jennifer created Hydra OS — the AI-first web operating and digital marketing system for the trades, where your AI talks to your contractor's AI and stuff just gets done at lightning speed. When AirWorks Solutions cut over to Hydra OS, sessions jumped 177% and phone leads rose 119%. She is the Co-Founder of JustStartAI, where she teaches business owners to make AI agents their superpower — not just booking agents, but multitasking at a whole new level. She is the author of Hands Up: A CEO's Letter to the Generation That Will Inherit What We Build, and the host of The Catalyst for the Trades Podcast. Her keynote, \"They'll Never See You Coming,\" starts the day ChatGPT launched — she's barely slept in the four years since — and shows contractors how to move at the speed of AI instead of getting run over by it. She's systems and soul: ruthless about technology, relentless about people. A leading voice for women in the trades, her message is fiercely pro-builder and pro-women — never anti-anyone. ","linkedin":"https://www.linkedin.com/in/jenniferbagley","website":"https://ciwebgroup.com/","session_title":"Automate Your Business for the Next Stage of Growth","session_room":"Alliance 316-318","session_date_time":"Tuesday, Nov 10 from 8:00 am to 9:00 am","session_description":"Move beyond basic AI tools and explore advanced strategies that create measurable business impact.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [Joe Cunningham](https://serviceworldexpo.com/speakers/joe-cunningham)
{"role":"","company":"Technical Arts Center","job_title":"","speaker_profile":"The only 2 time recipient of the Prestigious HVAC Contracting Business Consultant of the Year and 2015 Top Ten Most Influ

{"role":"","company":"Technical Arts Center","job_title":"","speaker_profile":"The only 2 time recipient of the Prestigious HVAC Contracting Business Consultant of the Year and 2015 Top Ten Most Influential People In The HVAC Industry, 2018 Australian Consultant Of The Year and 2022 Inductee to the HVAC Hall Of Fame, Joe is the founder and president of Successtrack Network and the Technical Arts Center. Joe started his HVAC career as one of the industry’s first “Million Dollar Men” , singlehandedly selling in excess of 1 million dollars worth of HVAC equipment per year in the highly competitive Houston, Texas market in the 1980’s. But he started out the hard way, in the field working with tools Joe has worked at every level of the HVAC business, he has been a contractor, worked closely with distributors and manufacturers and played a pivotal role in creating and developing several premiere HVAC training programs including the Carrier Texas Tough program and Carrier’s Value Added Selling and Service Series. He was also a developer of many of the programs used by Retrotec as they developed the curriculum and course for the acclaimed Comfort Institute, a leader in the study and application of Building Science and its implementation into the HVAC industry. Not only that, Joe is one of the few consultants and trainers in the industry to currently own and operate a successful HVAC company in the most competitive Air Conditioning market in the world, Houston, Texas.  Joe was an honorary chairman for the President’s Small Business Advisory Council under President George Bush, he served as president of the highly acclaimed Future University training academy for Contractor Success Group and was the executive producer and director of the first ever regularly scheduled nationally televised training series for the HVAC industry. Joe was also a key player in the first wave of industry consolidation assisting Service Experts in their launch. Joe has developed proprietary training programs for the HVAC and Plumbing. He is a Strategic Training Ally for the Trane and American Standard companies, is an approved Coach and Consultant for Service Roundtable and Service Nation. Joe has personally trained over 35,000 technicians, has created more million dollar sales producers than anyone in the business and helped countless HVAC companies of all sizes to grow and prosper in any economic environment in the United States and Australia. And now Joe has introduced the world to the Technical Arts Center, a leading training center located in Houston Texas which is the only training center in the world that can take a new entry into the HVAC Industry and turn him into a functioning maintenance technician able to run calls and make his company money in just 10 short days! And to make it better the course is now expanded into the plumbing industry and soon to follow the electrical business as well.  There are very few people on the globe with Joe’s depth of service industry experience and ability. His classes are incomparable and have received rave reviews from every single attendee! ","linkedin":"https://www.linkedin.com/in/joe-cunningham-82746217","website":"https://www.technicalartscenter.com/","session_title":"Compete in Any Market","session_room":"Alliance 306","session_date_time":"Wednesday, Nov 11 from 4:00 pm to 5:00 pm","session_description":"Adapt your business strategy to changing market conditions while maintaining customer satisfaction and profitability.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Stephen Swaim](https://serviceworldexpo.com/speakers/stephen-swaim)
{"role":"","company":"Yarborough and Sons","job_title":"","speaker_profile":"Stephen Swaim has spent over 15 years in the trades, starting from the ground up, working as a commercial installation appr

{"role":"","company":"Yarborough and Sons","job_title":"","speaker_profile":"Stephen Swaim has spent over 15 years in the trades, starting from the ground up, working as a commercial installation apprentice and a service technician before moving into leadership. For the past six years he has served as the HVAC service manager at Yarbrough and Sons HVAC and Plumbing, where he leads a team of field technicians and focuses on the systems, coaching, and accountability that turn good technicians in to great ones. He's the author of \"The Service Manager's Playbook\" drawing on real-world experiences in ownership, mindset, communication, and financial literacy for service managers. A continual student of the craft, Stephen is always looking for ways to grow in his leadership role.","linkedin":"","website":"https://yarbroughandsons.com/","session_title":"Leading with Purpose: A Service Manager's Guide","session_room":"Alliance 302-304","session_date_time":"Wednesday, Nov 11 from 9:00 am to 10:00 am","session_description":"Transition from managing work to leading people. Learn how to build accountability, coach employees effectively, and create a culture where your team consistently delivers results.","session_format":"Breakout","session_track":"Early Growth"}

## [Tucker Yarbrough](https://serviceworldexpo.com/speakers/tucker-yarbrough)
{"role":"","company":"Yarbrough & Sons / GetSuite","job_title":"","speaker_profile":"Tucker Yarbrough is part of the second-generation ownership team at Yarbrough & Sons, an HVAC and plumbing comp

{"role":"","company":"Yarbrough & Sons / GetSuite","job_title":"","speaker_profile":"Tucker Yarbrough is part of the second-generation ownership team at Yarbrough & Sons, an HVAC and plumbing company in Oklahoma, which he operates alongside his father and brothers. They have grown the company from $4.5 million to $11.5 million in revenue since 2019 while consistently maintaining net profit margins of 15% or higher, and they feel as though they are \"just getting started.\" He’s been recognized as Residential Contractor of Excellence by Contracting Business Magazine, named a Top 40 Under 40 honoree, and awarded Service Nation Alliance Contractor of the Year in 2025. Tucker has also been featured as an industry expert on NPR’s This Old House Radio Hour, The Bottom Line Economist, HomePros, and TheNEWS. Alongside running the family business, Tucker works directly with contractors in the $1M–$7M range, helping them improve pricing, build effective marketing systems, and create content that drives real revenue. Through his company GetSuite, his team has generated over 9 million organic video views and more than $2 million in tracked revenue directly attributed to their content and funnels in the past 12 months across their own brand and client campaigns. Tucker has led workshops and training events at Service World Expo, the International Round Table, ACCA, and numerous private best-practices sessions for contracting teams. Today, he focuses on working with owner-operators to build healthier, more profitable shops using the same pricing, marketing, and content systems his team runs every day at Yarbrough & Sons and GetSuite. ","linkedin":"https://www.linkedin.com/in/tucker-yarbrough-841179120","website":"https://yarbroughandsons.com/","session_title":"Harness the Power of Transparency","session_room":"Alliance 314-315","session_date_time":"Wednesday, Nov 11 from 5:00 pm to 6:00 pm","session_description":"Discover how transparent communication, clear metrics, and accountability create stronger teams and faster growth.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Alexy Rollins](https://serviceworldexpo.com/speakers/alexy-rollins)
{"role":"","company":"Loyalty Plumbing & Air","job_title":"CEO & Co-Founder","speaker_profile":"Alexy Rollins is the co-founder and owner of Loyalty Plumbing & Air, a woman-owned home service comp

{"role":"","company":"Loyalty Plumbing & Air","job_title":"CEO & Co-Founder","speaker_profile":"Alexy Rollins is the co-founder and owner of Loyalty Plumbing & Air, a woman-owned home service company based in Las Vegas. Known for her people-first approach to leadership and business growth, Alexy has helped build Loyalty around a simple belief: trust is earned through the way we communicate, not just the service we provide.  Her passion for understanding people, strengthening communication, and creating exceptional customer experiences has shaped everything from Loyalty’s team culture and training to the way customers are served in their homes. Outside of business, Alexy is a devoted Golden Retriever enthusiast. Her love for Goldens has even become part of the Loyalty brand, with her Golden Retriever, Buddy, serving as the company’s beloved mascot and a familiar face to customers throughout the Las Vegas community. Alexy brings a practical, real-world perspective on how listening, perception, body language, tone, and intentional communication can transform customer relationships, strengthen teams, and ultimately drive business growth. ","linkedin":"https://www.linkedin.com/in/alexy-rollins-219213149/","website":"https://callloyalty.com/","session_title":"Earn Trust That Wins Customers","session_room":"Alliance 302-304","session_date_time":"Tuesday, Nov 10th, from 8:00 am to 9:00 am","session_description":"Learn practical communication techniques that build credibility from the first interaction, strengthen customer relationships, and increase close rates. You'll leave with proven methods for creating trust, handling difficult conversations, and delivering an exceptional customer experience that drives referrals and repeat business.","session_format":"Breakout","session_track":"Early Growth"}

## [Howard Polansky](https://serviceworldexpo.com/speakers/howard-polansky)
{"role":"","company":"Financially LED","job_title":"Founder","speaker_profile":"Dr. Howard Polansky started his career as a dentist, but now helps families and business owners with a simple

{"role":"","company":"Financially LED","job_title":"Founder","speaker_profile":"Dr. Howard Polansky started his career as a dentist, but now helps families and business owners with a simple financial system so they can dramatically reduce their debt payments on items like mortgages, business loans, car payments, student loans, and even credit card bills.  By managing these payments effectively, you maintain your lifestyle, keep more money each month, and achieve your dreams faster. Today you will learn how to become your own CFO – a Cash Flow Optimizer. ","linkedin":"https://www.linkedin.com/in/howard-polansky-dmd-mba","website":"","session_title":"Master Cash Flow Before You Scale","session_room":"Alliance 302-304","session_date_time":"Tuesday, Nov 10th, from 10:00 am to 11:00 am","session_description":"Cash flow—not revenue—is often what determines whether a growing business succeeds. Learn how to improve cash flow, reduce unnecessary debt, and make smarter financial decisions that support long-term growth.","session_format":"Breakout","session_track":"Early Growth"}

## [Joe Bergin](https://serviceworldexpo.com/speakers/Joe-Bergin)
{"role":"","company":"Commonwealth M&A","job_title":"Co-Founder","speaker_profile":"Joe Bergin is the co-founder of Commonwealth M&A, a boutique advisory firm that guides business owners through t

{"role":"","company":"Commonwealth M&A","job_title":"Co-Founder","speaker_profile":"Joe Bergin is the co-founder of Commonwealth M&A, a boutique advisory firm that guides business owners through the sale of their companies. He started the firm four years ago with his partner, Rick Calabrese, and built it around a deliberate model: small businesses deserve the same sophistication and rigor that Wall Street reserves for billion-dollar deals. Commonwealth has deep roots in home services. The firm has completed multiple transactions in the sector, representing more than $100 million in combined value, and works with owners of plumbing, HVAC, restoration, and field service businesses across the lower middle market. Joe spends his time on the work owners actually feel: positioning the business to maximize value, running a competitive process, and holding the deal together through diligence and close. Before Commonwealth, Joe built his background at Johnson & Johnson in Corporate M&A. He lives and works in the Greater Philadelphia area ","linkedin":"https://www.linkedin.com/in/rick-calabrese-esq-ll-m-cpa-2425a593","website":"https://www.commonwealthmna.com","session_title":"Double Your Valuation: Why Some Home Service Businesses Sell for More","session_room":"Alliance 316-318","session_date_time":"Wednesday, Nov 11 from 9:00 am to 10:00 am","session_description":"Discover the operational and financial decisions that increase company value and make your business more attractive to buyers.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [John Marshall](https://serviceworldexpo.com/speakers/john-marshall)
{"role":"","company":"Results Driven","job_title":"Founder","speaker_profile":"John Marshall is a dynamic and experienced speaker whose practical insights make his presentations engaging and actionabl

{"role":"","company":"Results Driven","job_title":"Founder","speaker_profile":"John Marshall is a dynamic and experienced speaker whose practical insights make his presentations engaging and actionable. His unique approach reflects decades of hands-on consulting experience, helping companies to - Prepare Their Team For The Future. He launched Results Driven because professionals wanted better teams, but had no repeatable process for building them. To resolve this, he created the Future Potential Framework. It's been refined over 20 years with 700+ clients.  It works because it’s a system-based approach, that measure skills, close gaps, levels up teams, so they’re future-ready. Client relationships are deepened, and financial metrics significantly improve. ","linkedin":"https://www.linkedin.com/in/johnmarshall33","website":"","session_title":"Grow High-Performing Teams","session_room":"Alliance 306","session_date_time":"Wednesday, Nov 11 from 9:00 am to 10:00 am","session_description":"Discover repeatable coaching methods that improve employee performance, strengthen leadership, and create consistent service delivery.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Megan Boyd](https://serviceworldexpo.com/speakers/megan-boyd)
{"role":"","company":"Iron Built Media","job_title":"Founder","speaker_profile":"Megan Boyd is co-founder of Iron Built Media, a veteran and woman-owned agency that works exclusively with home service

{"role":"","company":"Iron Built Media","job_title":"Founder","speaker_profile":"Megan Boyd is co-founder of Iron Built Media, a veteran and woman-owned agency that works exclusively with home services contractors across HVAC, plumbing, electrical, and roofing. She leads the organic side of the business: SEO, AI search visibility, content strategy, and conversion. Megan has more than 20 years in digital marketing, starting with her own web properties in 2006, holding senior SEO leadership roles at agencies serving hundreds of clients, and leading organic growth in-house at Forbes. She grew up around the trades, with a family background in HVAC and refrigeration. ","linkedin":"https://www.linkedin.com/in/meganfboyd/","website":"","session_title":"Be the Contractor AI Recommends","session_room":"Alliance 306","session_date_time":"Wednesday, Nov 11 from 5:00 pm to 6:00 pm","session_description":"Search is changing rapidly. Learn how AI-powered search impacts customer acquisition and what your business should do today to stay visible.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Paul Redman](https://serviceworldexpo.com/speakers/paul-redman)
{"role":"","company":"Contractor Commerce","job_title":"President","speaker_profile":"Paul Redman is President of Contractor Commerce, where he helps bring agentic eCommerce to the skilled trades. Wit

{"role":"","company":"Contractor Commerce","job_title":"President","speaker_profile":"Paul Redman is President of Contractor Commerce, where he helps bring agentic eCommerce to the skilled trades. With nearly two decades of experience across the HVAC and contractor technology industries, Paul has built high-performing teams, scaled revenue, and helped transform early-stage companies into structured, scalable businesses. His work centers on helping contractors modernize how they serve customers, grow their businesses, and meet the expectations of today’s digital-first homeowner.","linkedin":"https://www.linkedin.com/in/paul-j-redman/","website":"","session_title":"Prepare for AI-Powered Buying","session_room":"Alliance 314-315","session_date_time":"Wednesday, Nov 11 from 4:00 pm to 5:00 pm","session_description":"Understand how digital commerce and AI are changing customer expectations and learn how to position your business for the future.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Chris Michel](https://serviceworldexpo.com/speakers/chris-michel)
{"role":"","company":"Service Nation","job_title":"Training Director","speaker_profile":"Chris Michel has successfully managed in a range of companies, from the small 5 person operations to hundreds o

{"role":"","company":"Service Nation","job_title":"Training Director","speaker_profile":"Chris Michel has successfully managed in a range of companies, from the small 5 person operations to hundreds of employees with multimillion-dollar organizations. His work has ranged from developing sales processes to fostering leadership, reducing inventory levels, enhancing customer service representatives, service technicians, and installation personnel, and evolving corporate cultures to align with company goals. He has also mentored and coached some of the top salespeople, sales teams, and business owners within the trades, making a significant impact on their personal and professional lives. Chris currently serves as the Training Director at Service Nation.","linkedin":"https://www.linkedin.com/in/coachchris84","website":"https://servicenation.com","session_title":"Turn Ideas into Action","session_room":"Alliance 302-304","session_date_time":"Wednesday, Nov 11 from 5:00 pm to 6:00 pm","session_description":"Great ideas only matter if they're implemented. Leave with a practical 90-day action plan that helps you prioritize initiatives, assign accountability, and create measurable business results.","session_format":"Breakout","session_track":"Early Growth"}

## [Christa Heibel](https://serviceworldexpo.com/speakers/christa-heibel)
{"role":"","company":"CH Consulting Group","job_title":"Founder & CEO","speaker_profile":"Since the beginning of her contact center career in 1992, Christa Heibel has seamlessly integrated the human t

{"role":"","company":"CH Consulting Group","job_title":"Founder & CEO","speaker_profile":"Since the beginning of her contact center career in 1992, Christa Heibel has seamlessly integrated the human touch with technological innovation — expertise she has honed extensively within the home services industry, where she understands the unique pressures of scheduling, dispatch, and first-call resolution that define the customer experience. Her deep understanding of the needs of all stakeholders, from business leaders to technicians and homeowners, has positioned her as a pivotal figure in shaping customer engagement strategies for home services companies. Driven by a passion for transformative change with measurable impact, Christa founded CHCG in 2011 to deliver a strategic blend of foundational principles and innovation. Her consulting approach integrates business strategy with customer experience, technology/AI, and contact center operations to drive comprehensive, results-oriented solutions — work recognized with a Gold Stevie Award for Best Use of Technology in Customer Service for a large, national home services company. ","linkedin":"https://www.linkedin.com/in/christa-heibel","website":"https://chconsultinggroup.com/","session_title":"Scale Your Operations Without Adding Headcount","session_room":"Alliance 314-315","session_date_time":"Wednesday, Nov 11 from 10:00 am to 11:00 am","session_description":"Learn how to improve efficiency, reduce costs, and create scalable operational systems through better workforce planning, standardized processes, and stronger leadership accountability.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Daniel Dixon](https://serviceworldexpo.com/speakers/daniel-dixon)
{"role":"","company":"SendJIm","job_title":"Chief Executive Officer","speaker_profile":"Daniel Dixon is the CEO of SendJim, where he helps home service businesses grow through smarter customer engagem

{"role":"","company":"SendJIm","job_title":"Chief Executive Officer","speaker_profile":"Daniel Dixon is the CEO of SendJim, where he helps home service businesses grow through smarter customer engagement and direct mail marketing. A former U.S. Air Force officer turned entrepreneur, Daniel has founded, bought, and sold multiple companies and still owns My Garage Floor Guys, a multi-million, top-ranking epoxy flooring company in Franklin, Tennessee. He's on a mission to help small businesses win with innovative tools that drive customer acquisition and increase lifetime value. When he's not working, you'll find Daniel on the golf course or traveling the world with his wife and two children. ","linkedin":"https://www.linkedin.com/in/daniel-dixon-88359764/","website":"https://sendjim.com/","session_title":"Find Untapped Growth Opportunities","session_room":"Alliance 302-304","session_date_time":"Wednesday, Nov 11 from 10:00 am to 11:00 am","session_description":"Explore overlooked opportunities to grow your customer base without dramatically increasing marketing spend. Learn practical strategies for identifying profitable niches and maximizing existing opportunities.","session_format":"Breakout","session_track":"Early Growth"}

## [Jim Hinshaw](https://serviceworldexpo.com/speakers/jim-hinshaw)
{"role":"","company":"Service Nation","job_title":"Vice President of Sales","speaker_profile":"Jim has been in the HVAC industry for over 5 decades.  He started his career with Trane, ran the Az

{"role":"","company":"Service Nation","job_title":"Vice President of Sales","speaker_profile":"Jim has been in the HVAC industry for over 5 decades.  He started his career with Trane, ran the Az sales district for years, where he enjoyed over 50% market penetration.  Joined a mechanical contractor, moved up to President.  He then bought a small contractor in Phx, grew it and sold it.  Joined Donley Service as VP of sales and installations, a residential service and replacement company, stayed for 9 years.   Started his own consulting business in 1999, developed training programs for manufacturers, distributors, and dealers all across north America.  In 2011 he joined a consulting business that worked exclusively with Goodman-Amana dealers, ran the western US territory for 8 years.   Retired in 2019. Wife encouraged him to go back to work.  He called David Heimer, agreed to come aboard as Vertical Market Manager, HVAC for Service Nation. Promoted to VP of Sales in 2022. ","linkedin":"https://www.linkedin.com/in/jim-hinshaw-09b883","website":"https://servicenation.com","session_title":"Stengthen Your Leadership to Multiply Results","session_room":"Alliance 316-318","session_date_time":"Wednesday, Nov 11 from 5:00 pm to 6:00 pm","session_description":"Bring the entire learning journey together with actionable leadership strategies that help your business succeed beyond the owner's daily involvement.","session_format":"Breakout","session_track":"Advanced Leadership/Exit Planning"}

## [Monday Opening General Session Keynote](https://serviceworldexpo.com/agenda/monday-opening-general-session-keynote)
{"title":"Monday Opening General Session Keynote","description":"The official kickoff to Service World Expo 2026. Opening keynote and welcome.","room":"Summit Ballroom","footnote":"","day":"Mon, Nov 9

{"title":"Monday Opening General Session Keynote","description":"The official kickoff to Service World Expo 2026. Opening keynote and welcome.","room":"Summit Ballroom","footnote":"","day":"Mon, Nov 9","start_time":"3:30 pm","end_time":"5:00 pm","sort_order":"","session_type":"General Session","speakers":[]}

## [Monday Opening General Session Keynote](https://serviceworldexpo.com/agenda/monday-opening-general-session-keynote-2)
{"title":"Monday Opening General Session Keynote","description":"The official kickoff to Service World Expo 2026. Opening keynote with Rorke Denver and welcome.\n\n","room":"Summit Ballroom","footnote

{"title":"Monday Opening General Session Keynote","description":"The official kickoff to Service World Expo 2026. Opening keynote with Rorke Denver and welcome.\n\n","room":"Summit Ballroom","footnote":"","day":"Mon Nov 9","start_time":"3:30 pm","end_time":"5:00 pm","sort_order":"","session_type":"General Session","speakers":[{"id":55,"slug":"rorke-denver","collection":"speakers","title":"Rorke Denver"}]}

## [AFTERGLOW Neon Party Sponsored by Daikin and Service Fusion ](https://serviceworldexpo.com/agenda/tuesday-evening-event-soleia-party)
{"title":"AFTERGLOW Neon Party Sponsored by Daikin and Service Fusion ","description":"Join us at Soleia Nightclub! We're turning down the lights and turning up the energy for a night of neon glow and

{"title":"AFTERGLOW Neon Party Sponsored by Daikin and Service Fusion ","description":"Join us at Soleia Nightclub! We're turning down the lights and turning up the energy for a night of neon glow and electric vibes.","room":"","footnote":"Attendees must be at least 21 to be admitted.","day":"Tue Nov 10","start_time":"7:00 pm","end_time":"10:00 pm","sort_order":"","session_type":"Event","speakers":[]}

## [Coaching by Service Nation by EverPro](https://serviceworldexpo.com/agenda/coaching-by-service-nation-by-everpro)
{"title":"Coaching by Service Nation by EverPro","description":"Sign up for complimentary 1-hour business coaching sessions with Service Nation by EverPro coaches.","room":"","footnote":" Session 1: 1

{"title":"Coaching by Service Nation by EverPro","description":"Sign up for complimentary 1-hour business coaching sessions with Service Nation by EverPro coaches.","room":"","footnote":" Session 1: 10:00–11:00 AM Session 2: 3:00–4:00 PM Session 3: 4:00–5:00 PM","day":"Wed Nov 11","start_time":"10:00 am ","end_time":"5:00 pm","sort_order":"","session_type":"Coaching","speakers":[]}

## [Edith Oduraa](https://serviceworldexpo.com/speakers/edith-oduraa)
{"role":"","company":"Via de Oduraa","job_title":"Founder","speaker_profile":"Edi Oduraa is a former civil engineer and co-founder of a midwest tree service and construction company. She spent five ye

{"role":"","company":"Via de Oduraa","job_title":"Founder","speaker_profile":"Edi Oduraa is a former civil engineer and co-founder of a midwest tree service and construction company. She spent five years operationalizing Logs to Lumber from the ground up— HR protocols, client management processes and financial hygiene all included. This provided her a unique perspective and skillset in quickly identifying and being able to mitigate wonky bottom lines, which are often a result of wonky processes.Now, as CEO of Via de Oduraa, she runs a team that specializes in building the same structural and staffing support for home service companies she built for her own business. Their work focuses on onboarding home-service-trained administrative specialists with companies that are bursting at the seams. Outside of this, she enjoys photosynthesizing in the sun, playing Overcooked 2 with her two little ones, and working towards a kinder world.","linkedin":"","website":"https://viadeoduraa.com/","session_title":"Stop Profit Leaks Before They Drain Your Business","session_room":"Alliance 306","session_date_time":"Wednesday, Nov 11 from 10:00 am to 11:00 am","session_description":"Identify hidden operational inefficiencies that quietly reduce profits and learn practical ways to eliminate them.","session_format":"Breakout","session_track":"Operational Stabilization"}

## [Guide Your Customers to Confident Decisions ](https://serviceworldexpo.com/learning-labs/guide-your-customers-to-confident-decisions)
{"labdate":"2026-11-10","labtime":"3:00 pm to 3:45 pm","labroom":"","labtitle":"Guide Your Customers to Confident Decisions ","labspeakerref":[{"id":92,"slug":"roger-daviston","collection":"speakers",

{"labdate":"2026-11-10","labtime":"3:00 pm to 3:45 pm","labroom":"","labtitle":"Guide Your Customers to Confident Decisions ","labspeakerref":[{"id":92,"slug":"roger-daviston","collection":"speakers","title":"Roger Daviston"}]}

## [Improve Profitability Before You Scale ](https://serviceworldexpo.com/learning-labs/improve-profitability-before-you-scale)
{"labdate":"2026-11-11","labtime":"1:45pm to 2:30 pm","labroom":"","labtitle":"Improve Profitability Before You Scale ","labspeakerref":[{"id":94,"slug":"jackie-sponsler","collection":"speakers","titl

{"labdate":"2026-11-11","labtime":"1:45pm to 2:30 pm","labroom":"","labtitle":"Improve Profitability Before You Scale ","labspeakerref":[{"id":94,"slug":"jackie-sponsler","collection":"speakers","title":"Jackie Sponsler"}]}

## [Increase Bookings Using Real World Cases](https://serviceworldexpo.com/learning-labs/increase-bookings-using-real-world-cases)
{"labdate":"2026-11-10","labtime":"2:00 pm to 2:45 pm","labroom":"","labtitle":"Increase Bookings Using Real World Cases","labspeakerref":[{"id":90,"slug":"federico-crivelli","collection":"speakers","

{"labdate":"2026-11-10","labtime":"2:00 pm to 2:45 pm","labroom":"","labtitle":"Increase Bookings Using Real World Cases","labspeakerref":[{"id":90,"slug":"federico-crivelli","collection":"speakers","title":"Federico Crivelli"}]}

## [Make Your Marketing Measurable & Meaningful](https://serviceworldexpo.com/learning-labs/make-your-marketing-measurable-meaningful)
{"labdate":"2026-11-10","labtime":"1:00 pm to 1:45 pm","labroom":"","labtitle":"Make Your Marketing Measurable & Meaningful","labspeakerref":[{"id":89,"slug":"tracy-paul","collection":"speakers","titl

{"labdate":"2026-11-10","labtime":"1:00 pm to 1:45 pm","labroom":"","labtitle":"Make Your Marketing Measurable & Meaningful","labspeakerref":[{"id":89,"slug":"tracy-paul","collection":"speakers","title":"Tracy Paul"}]}

## [Monday Welcome Networking Mixer](https://serviceworldexpo.com/agenda/monday-welcome-networking-mixer)
{"title":"Monday Welcome Networking Mixer","description":"Connect with fellow contractors, exhibitors, and speakers. The first of several networking events throughout the week.","room":"","footnote":"

{"title":"Monday Welcome Networking Mixer","description":"Connect with fellow contractors, exhibitors, and speakers. The first of several networking events throughout the week.","room":"","footnote":"","day":"Mon Nov 9","start_time":"5:00 pm","end_time":"8:00 pm","sort_order":"","session_type":"Networking","speakers":[]}

## [Roger Daviston](https://serviceworldexpo.com/speakers/roger-daviston)
{"role":"","company":"The Daviston Group","job_title":"President","speaker_profile":"Roger Daviston is a cognitive behavioral specialist, leadership coach, author, and longtime advisor to the home ser

{"role":"","company":"The Daviston Group","job_title":"President","speaker_profile":"Roger Daviston is a cognitive behavioral specialist, leadership coach, author, and longtime advisor to the home service industry. For more than two decades, he has helped leaders, technicians, and sales professionals move beyond simply knowing what to do to consistently doing what works. Roger's work focuses on the connection between thinking, behavior, and identity. He believes lasting transformation occurs when people repeatedly attend to what matters, inhibit the beliefs, fears, and distractions that don't, and practice new behaviors until they establish a higher standard for themselves. Drawing on cognitive behavioral principles, motivational interviewing, leadership psychology, and decades of experience in sales and customer service, Roger helps people recognize the patterns that hold them back and replace them with behaviors that produce better conversations, stronger relationships, and better results. Roger is the author of The Service Call Blueprint and Pass the Baton: How to Book and Dispatch Service Calls. He has spent his career helping people transform not simply what they do, but how they think, lead, communicate, and serve. ","linkedin":"https://www.linkedin.com/in/rogerdaviston","website":"https://www.rogerdaviston.com/","session_title":"Guide Your Customers to Confident Decisions ","session_room":"Room 3C","session_date_time":"Tuesday, Nov 10th, from 3:00 pm to 3:45 pm","session_description":"","session_format":"Learning Lab","session_track":""}

## [Rorke Denver](https://serviceworldexpo.com/speakers/rorke-denver)
{"role":"Keynote Speaker","company":"Ever Onward","job_title":"Founder","speaker_profile":"Commander Rorke Denver has run every phase of training for the U.S. Navy SEALs and led special-forces mission

{"role":"Keynote Speaker","company":"Ever Onward","job_title":"Founder","speaker_profile":"Commander Rorke Denver has run every phase of training for the U.S. Navy SEALs and led special-forces missions in the Middle East, Africa, Latin America, and other international hot spots. Rorke was an assault team leader for over 200 combat missions and was awarded the Bronze Star with \"V\" for valorous action in combat.His first book, the New York Times bestseller Damn Few: Making the Modern SEAL Warrior, takes you inside his personal story and the fascinating, demanding SEAL training program. His second book, Worth Dying For, speaks to leadership, service, and the future of our nation. Rorke starred in the hit film Act of Valor, based on true SEAL adventures, and led a team in Season One of the FOX TV show American Grit, alongside host John Cena.Bronze Star with \"V\" for valorous action in combatTwo-time author, including a New York Times bestsellerB.A. Syracuse University, All-American lacrosse player and varsity captainMaster's in Global Business Leadership, University of San DiegoFounder & CEO of EVER ONWARD, a leadership and human performance brand","linkedin":"https://www.linkedin.com/in/rorke-denver-21964a162/","website":"https://rorkedenver.com","session_title":"The Pursuit","session_room":"Summit Ballroom","session_date_time":"Monday, Nov 9 at 3:30pm","session_description":"Keynote Speaker General Session. The best leaders don't just motivate people. They build teams that perform when it matters most. Learn battle-tested leadership principles you can apply the moment you get back to your business.","session_format":"Keynote","session_track":"Keynote Speaker"}

## [Strengthen Customer Relationships That Last](https://serviceworldexpo.com/learning-labs/strengthen-customer-relationships-that-last)
{"labdate":"2026-11-11","labtime":"12:00 pm to 12:45 pm","labroom":"","labtitle":"Strengthen Customer Relationships That Last","labspeakerref":[{"id":97,"slug":"jamie-shibley","collection":"speakers",

{"labdate":"2026-11-11","labtime":"12:00 pm to 12:45 pm","labroom":"","labtitle":"Strengthen Customer Relationships That Last","labspeakerref":[{"id":97,"slug":"jamie-shibley","collection":"speakers","title":"Jamie Shibley"}]}

## [Wednesday Exhibit Hall + Lunch](https://serviceworldexpo.com/agenda/wednesday-exhibit-hall-lunch)
{"title":"Wednesday Exhibit Hall + Lunch","description":"Final chance to walk the expo floor. Lunch and learning labs included.\n\n","room":"Expo Hall","footnote":"","day":"Wed Nov 11","start_time":"1

{"title":"Wednesday Exhibit Hall + Lunch","description":"Final chance to walk the expo floor. Lunch and learning labs included.\n\n","room":"Expo Hall","footnote":"","day":"Wed Nov 11","start_time":"11:30 am","end_time":"2:30 pm","sort_order":"","session_type":"Expo Hall","speakers":[],"learninglabref":[{"id":96,"slug":"strengthen-customer-relationships-that-last","collection":"learning_labs","title":"Strengthen Customer Relationships That Last"},{"id":95,"slug":"improve-profitability-before-you-scale","collection":"learning_labs","title":"Improve Profitability Before You Scale "}]}

## [General Session Panel](https://serviceworldexpo.com/agenda/general-session-panel)
{"title":"General Session Panel","description":"The main stage general session of Service World Expo 2026 — a panel discussion with industry leaders.","room":"Room AB","footnote":"","day":"Tue Nov 10"

{"title":"General Session Panel","description":"The main stage general session of Service World Expo 2026 — a panel discussion with industry leaders.","room":"Room AB","footnote":"","day":"Tue Nov 10","start_time":"4:30 pm","end_time":"5:30 pm","sort_order":"","session_type":"General Session","speakers":[]}

## [Gregg Johnson](https://serviceworldexpo.com/speakers/gregg-johnson)
{"role":"","company":"Invoca","job_title":"Chief Executive Officer","speaker_profile":"","linkedin":"https://www.linkedin.com/in/johnsongregg/","website":"https://www.invoca.com/","session_title":"Rec

{"role":"","company":"Invoca","job_title":"Chief Executive Officer","speaker_profile":"","linkedin":"https://www.linkedin.com/in/johnsongregg/","website":"https://www.invoca.com/","session_title":"Recover Hidden or Diminishing Revenue","session_room":"Alliance 314-315","session_date_time":"Tuesday, Nov 10th, from 10:00 am to 11:00 am","session_description":"Uncover pricing, operational, and process gaps that silently erode profitability and learn how to recover lost revenue.","session_format":"Breakout","session_track":"Scaling Systems"}

## [Alliance Day — Exclusively for Service Nation Alliance Members](https://serviceworldexpo.com/agenda/alliance-day-exclusively-for-service-nation-alliance-members)
{"title":"Alliance Day — Exclusively for Service Nation Alliance Members","description":"A full day of programming built for Alliance members. Includes breakfast and lunch.\n\n","room":"Room AB","foot

{"title":"Alliance Day — Exclusively for Service Nation Alliance Members","description":"A full day of programming built for Alliance members. Includes breakfast and lunch.\n\n","room":"Room AB","footnote":"Exclusively for Service Nation Alliance Members","day":"Mon Nov 9","start_time":"8:00 am","end_time":"2:00 pm","sort_order":"1","session_type":"Alliance Day","speakers":[{"id":98,"slug":"ken-goodrich","collection":"speakers","title":"Ken Goodrich"}],"learninglabref":[]}

## [EverPro Workshops](https://serviceworldexpo.com/agenda/everpro-workshops)
{"title":"EverPro Workshops","description":"Hands-on EverPro product workshops for registered customers. Includes breakfast and lunch.","room":"","footnote":"","day":"Mon Nov 9","start_time":"8:00 am"

{"title":"EverPro Workshops","description":"Hands-on EverPro product workshops for registered customers. Includes breakfast and lunch.","room":"","footnote":"","day":"Mon Nov 9","start_time":"8:00 am","end_time":"2:00 pm","sort_order":"","session_type":"Workshop","speakers":[]}

## [Session 1](https://serviceworldexpo.com/agenda/breakout-sessions-1)
{"title":"Breakout Sessions 1","description":"First round of breakout sessions aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is

{"title":"Breakout Sessions 1","description":"First round of breakout sessions aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is today.","room":"","footnote":" Session 1: 8:00–9:00 AM ","day":"Tue Nov 10","start_time":"8:00 am","end_time":"9:00 am","sort_order":"","session_type":"Breakout","speakers":[{"id":57,"slug":"alexy-rollins","collection":"speakers","title":"Alexy Rollins"},{"id":27,"slug":"jason-smith","collection":"speakers","title":"Jason Smith"},{"id":90,"slug":"federico-crivelli","collection":"speakers","title":"Federico Crivelli"},{"id":56,"slug":"jennifer-bagley","collection":"speakers","title":"Jennifer Bagley"}],"learninglabref":[]}

## [Session 2](https://serviceworldexpo.com/agenda/breakout-session-2)
{"title":"Breakout Session 2","description":"Second round of breakout sessions aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is

{"title":"Breakout Session 2","description":"Second round of breakout sessions aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is today.","room":"","footnote":"Session 2: 9:00–10:00 AM","day":"Tue Nov 10","start_time":"9:00 am ","end_time":"10:00 am","sort_order":"","session_type":"Breakout","speakers":[{"id":28,"slug":"dipa-gandhi","collection":"speakers","title":"Dipa Gandhi"},{"id":50,"slug":"josh-hembree","collection":"speakers","title":"Josh Hembree"},{"id":61,"slug":"justin-maxwell","collection":"speakers","title":"Justin Maxwell"},{"id":52,"slug":"dayla-penn","collection":"speakers","title":"Dayla Penn"}]}

## [Session 3](https://serviceworldexpo.com/agenda/breakout-session-3)
{"title":"Breakout Session 3","description":"Second round of breakout sessions aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is

{"title":"Breakout Session 3","description":"Second round of breakout sessions aligned to every stage of the contractor business lifecycle. Choose the sessions most relevant to where your business is today.","room":"","footnote":"Session 3: 10:00–11:00 AM","day":"Tue Nov 10","start_time":"10:00 am","end_time":"11:00 am","sort_order":"","session_type":"Breakout","speakers":[{"id":60,"slug":"howard-polansky","collection":"speakers","title":"Howard Polansky"},{"id":29,"slug":"tracie-harper","collection":"speakers","title":"Tracie Harper"},{"id":30,"slug":"gregg-johnson","collection":"speakers","title":"Gregg Johnson"},{"id":49,"slug":"don-mclean","collection":"speakers","title":"Don McLean"}]}

## [Session 4](https://serviceworldexpo.com/agenda/breakout-session-4)
{"title":"Breakout Session 4","description":"Breakout sessions covering the contractor business lifecycle. Pick your track and keep building.","room":"","footnote":"Session 4: 9:00–10:00 AM","day":"We

{"title":"Breakout Session 4","description":"Breakout sessions covering the contractor business lifecycle. Pick your track and keep building.","room":"","footnote":"Session 4: 9:00–10:00 AM","day":"Wed Nov 11","start_time":"9:00 am","end_time":"10:00 am","sort_order":"","session_type":"Breakout","speakers":[{"id":31,"slug":"stephen-swaim","collection":"speakers","title":"Stephen Swaim"},{"id":62,"slug":"john-marshall","collection":"speakers","title":"John Marshall"},{"id":32,"slug":"collin-johnson","collection":"speakers","title":"Collin Johnson"},{"id":51,"slug":"Joe-Bergin","collection":"speakers","title":"Joe Bergin"}]}

## [Session 5](https://serviceworldexpo.com/agenda/breakout-session-5)
{"title":"Breakout Session 5","description":"Breakout sessions covering the contractor business lifecycle. Pick your track and keep building.","room":"","footnote":"Session 4: 10:00–11:00 AM","day":"W

{"title":"Breakout Session 5","description":"Breakout sessions covering the contractor business lifecycle. Pick your track and keep building.","room":"","footnote":"Session 4: 10:00–11:00 AM","day":"Wed Nov 11","start_time":"10:00 am","end_time":"11:00 am","sort_order":"","session_type":"Breakout","speakers":[{"id":84,"slug":"daniel-dixon","collection":"speakers","title":"Daniel Dixon"},{"id":33,"slug":"edith-oduraa","collection":"speakers","title":"Edith Oduraa"},{"id":85,"slug":"christa-heibel","collection":"speakers","title":"Christa Heibel"},{"id":34,"slug":"chris-buttenham","collection":"speakers","title":"Chris Buttenham"}],"learninglabref":[]}

## [Session 6](https://serviceworldexpo.com/agenda/breakout-session-6)
{"title":"Breakout Session 6","description":"The final rounds of breakout sessions. Sessions aligned to every stage of the contractor business lifecycle.","room":"","footnote":"Session 6: 3:00–4:00 PM

{"title":"Breakout Session 6","description":"The final rounds of breakout sessions. Sessions aligned to every stage of the contractor business lifecycle.","room":"","footnote":"Session 6: 3:00–4:00 PM","day":"Wed Nov 11","start_time":"3:00 pm","end_time":"4:00 pm","sort_order":"","session_type":"Breakout","speakers":[{"id":35,"slug":"benjamin-middleton","collection":"speakers","title":"Benjamin Middleton"},{"id":58,"slug":"ed-o-connell","collection":"speakers","title":"Ed O'Connell"},{"id":59,"slug":"dennis-steele","collection":"speakers","title":"Dennis Steele"},{"id":56,"slug":"jennifer-bagley","collection":"speakers","title":"Jennifer Bagley"}],"learninglabref":[]}

## [Session 7](https://serviceworldexpo.com/agenda/breakout-session-7)
{"title":"Breakout Session 7","description":"The final rounds of breakout sessions. Sessions aligned to every stage of the contractor business lifecycle.","room":"","footnote":"Session 7: 4:00–5:00 PM

{"title":"Breakout Session 7","description":"The final rounds of breakout sessions. Sessions aligned to every stage of the contractor business lifecycle.","room":"","footnote":"Session 7: 4:00–5:00 PM","day":"Wed Nov 11","start_time":"4:00 pm","end_time":"5:00 pm","sort_order":"","session_type":"Breakout","speakers":[{"id":86,"slug":"joe-cunningham","collection":"speakers","title":"Joe Cunningham"},{"id":36,"slug":"paul-redman","collection":"speakers","title":"Paul Redman"},{"id":37,"slug":"matt-mcallister","collection":"speakers","title":"Yelp Speaker"}],"learninglabref":[]}

## [Session 8](https://serviceworldexpo.com/agenda/breakout-session-8)
{"title":"Breakout Session 8","description":"The final round of breakout sessions. Sessions aligned to every stage of the contractor business lifecycle.","room":"","footnote":"Session 8: 5:00–6:00 PM

{"title":"Breakout Session 8","description":"The final round of breakout sessions. Sessions aligned to every stage of the contractor business lifecycle.","room":"","footnote":"Session 8: 5:00–6:00 PM","day":"Wed Nov 11","start_time":"5:00 pm","end_time":"6:00 pm","sort_order":"","session_type":"Breakout","speakers":[{"id":100,"slug":"chris-michel","collection":"speakers","title":"Chris Michel"},{"id":38,"slug":"megan-boyd","collection":"speakers","title":"Megan Boyd"},{"id":87,"slug":"tucker-yarbrough","collection":"speakers","title":"Tucker Yarbrough"},{"id":99,"slug":"jim-hinshaw","collection":"speakers","title":"Jim Hinshaw"}],"learninglabref":[]}

## [Tuesday Exhibit Hall + Lunch](https://serviceworldexpo.com/agenda/tuesday-exhibit-hall-lunch)
{"title":"Tuesday Exhibit Hall + Lunch","description":"Explore 150+ exhibitors showcasing the latest products, services, and technology for the trades. Lunch and learning labs included.","room":"Expo

{"title":"Tuesday Exhibit Hall + Lunch","description":"Explore 150+ exhibitors showcasing the latest products, services, and technology for the trades. Lunch and learning labs included.","room":"Expo Hall","footnote":"","day":"Tue Nov 10","start_time":"11:30 am","end_time":"4:30 pm","sort_order":"","session_type":"Expo Hall","speakers":[],"learninglabref":[{"id":88,"slug":"make-your-marketing-measurable-meaningful","collection":"learning_labs","title":"Make your marketing measurable & meaningful"},{"id":91,"slug":"increase-bookings-using-real-world-cases","collection":"learning_labs","title":"Increase Bookings Using Real World Cases"},{"id":93,"slug":"guide-your-customers-to-confident-decisions","collection":"learning_labs","title":"Guide Your Customers to Confident Decisions "}]}

## [VIP Party on Omnia Terrace](https://serviceworldexpo.com/agenda/vip-party-on-omnia-terrace)
{"title":"VIP Party on Omnia Terrace","description":"Kick off SWE with an exclusive VIP event on the Omnia Terrace. Service Nation Alliance Members & EverPro Customers only.","room":"Omnia Terrace @ C

{"title":"VIP Party on Omnia Terrace","description":"Kick off SWE with an exclusive VIP event on the Omnia Terrace. Service Nation Alliance Members & EverPro Customers only.","room":"Omnia Terrace @ Caesars Palace in Las Vegas","footnote":"Attendees must be at least 21 to be admitted.","day":"Sun Nov 8","start_time":"5:00 pm","end_time":"8:00 pm","sort_order":"","session_type":"Event","speakers":[]}

## [$100 Off Service World Expo Registration](https://serviceworldexpo.com/200-off-service-world-expo-registration)
Save $100 on Service World Expo registration. Three days of keynotes, education & 150+ exhibitors. Register now for exclusive pricing from $799.

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## [2025-2026 Comparison Report](https://serviceworldexpo.com/2025-2026-comparison-report)
SWE 2026 Registration: Where We Stand (Sep 4) :root { --ink:#14181D; --line:#E7E4DE; --g25:#9AA1A9; --o26:#E8551F; --good:#0E6B3C; --goodbg:#E4F3EA; --bad:#B3261E; --badbg:#FBEAE8; } * { box-sizin

SWE 2026 Registration: Where We Stand (Sep 4) :root { --ink:#14181D; --line:#E7E4DE; --g25:#9AA1A9; --o26:#E8551F; --good:#0E6B3C; --goodbg:#E4F3EA; --bad:#B3261E; --badbg:#FBEAE8; } * { box-sizing:border-box; } body { margin:0; background:#fff; color:var(--ink); font:400 17px/1.6 Barlow, Arial, sans-serif; } .wrap { max-width:960px; margin:0 auto; padding:48px 28px 80px; } h1 { font:600 50px/1.05 'Barlow Condensed', Arial, sans-serif; letter-spacing:.5px; margin:0 0 6px; text-transform:uppercase; } h2 { font:600 26px/1.2 'Barlow Condensed', Arial, sans-serif; text-transform:uppercase; letter-spacing:.8px; margin:56px 0 4px; border-top:3px solid var(--ink); padding-top:14px; } .datectx { font-size:16px; margin:0 0 8px; } .datectx b { font-weight:600; } .verdict { margin:28px 0 8px; padding:22px 26px; border:2px solid var(--ink); font-size:19px; line-height:1.55; } .verdict strong { color:var(--o26); } .keyline { display:flex; gap:14px; flex-wrap:wrap; margin:18px 0 0; } .key { flex:1 1 200px; border:1.5px solid var(--line); padding:14px 18px; } .key .n { font:600 40px/1 'Barlow Condensed', Arial, sans-serif; display:block; color:var(--o26); } .key .d { font-size:15px; } table { width:100%; border-collapse:collapse; margin-top:14px; font-size:17px; } th { font:600 15px/1.3 Barlow, Arial; text-transform:uppercase; letter-spacing:.6px; text-align:right; padding:12px 18px; border-bottom:2.5px solid var(--ink); } th.lbl, td.lbl { text-align:left; padding-left:0; } td { padding:13px 18px; border-bottom:1px solid var(--line); vertical-align:top; } td.num { text-align:right; font-variant-numeric:tabular-nums; white-space:nowrap; } td.strong { font-weight:600; } .note { display:block; font-size:14.5px; color:#4A4F55; font-weight:400; } .chip { display:inline-block; font-size:14.5px; font-weight:600; padding:3px 10px; border-radius:99px; } .chip.up { color:var(--good); background:var(--goodbg); } .chip.down { color:var(--bad); background:var(--badbg); } .chip.nt { color:#4A4F55; background:#EFEDE8; } .ax { font:400 14px Barlow, Arial; fill:#4A4F55; } .lab { font:600 15px Barlow, Arial; } .lab.g { fill:#6B7178; } .lab.o { fill:var(--o26); } svg { width:100%; height:auto; margin-top:10px; } .legend { font-size:15.5px; margin-top:6px; } .sw { display:inline-block; width:22px; height:5px; vertical-align:middle; margin:0 6px 2px 14px; } .foot { margin-top:60px; padding-top:16px; border-top:1px solid var(--line); font-size:14.5px; color:#4A4F55; } ul { margin:10px 0 0; padding-left:22px; } li { margin:8px 0; } @media (max-width:640px) { h1 { font-size:36px; } td, th { padding:10px 8px; font-size:15px; } } SWE 2026 registration: where we stand This compares both years at the same distance from the show, because that is how event tickets sell. People buy when the show gets close, not when sales open. SWE 2026 runs Nov 9–11; SWE 2025 ran Oct 28–31. Today is 66 days before this year's show, so the fair comparison point is Aug 23 of last year, which was 66 days before that show. Data: Cvent registrant exports for both cycles, plus four paid checkout orders (7 seats, $5,443) completed Sep 1–4 that had not yet reached Cvent at export time. Report date: Sep 4, 2026. Three weeks ago this report said we were on last year's curve. We are now ahead of it on every raw measure, no per-day adjustment needed: 223 paid registrations vs 159 at this point last year (+40%), $162,026 collected vs $109,314 (+48%), and 192 paying contractors vs 132 (+45%), while giving away 3 seats instead of 43. Last year did not reach 223 paid until late September, about 42 days out, so we are running roughly three weeks ahead of last year's curve. The four weeks since the new checkout launched produced 121 paid registrations against 45 in the same four weeks last year. The heavy sales window, where last year sold 69% of its tickets, is still entirely in front of us. $162,026collected so far, vs $109,314 at this same point last year: up 48% 223 vs 159paid regist...

## [Ads Early Stage Growth @ Service World Expo](https://serviceworldexpo.com/alp-early-stage-growth)
Grow your service business beyond yourself. Discover lead gen, first hire strategies & profitable pricing at Service World Expo. Register now for Nov 9-11!

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,'script','https://connect.facebook.net/en_US/fbevents.js'); fbq('init','943916843065911'); fbq('track','PageView'); fbq('track','ViewContent',{content_name:'LP Early Growth',content_category:'Ad Landing Page'}); /* SEGMENT LP */ .slp-hero{position:relative;min-height:80vh;display:flex;align-items:center;overflow:hidden;background:var(--slate)} .slp-hero-bg{position:absolute;inset:0} .slp-hero-bg img{width:100%;height:100%;object-fit:cover;opacity:.22} .slp-hero-overlay{position:absolute;inset:0;background:linear-gradient(135deg,rgba(50,50,67,.8) 0%,rgba(50,50,67,.5) 100%)} .slp-hero-inner{position:relative;z-index:2;max-width:720px;padding:90px 0} .slp-flair{display:inline-flex;align-items:center;gap:8px;background:rgba(247,178,25,.15);border:1px solid rgba(247,178,25,.35);color:var(--gold);font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;padding:8px 20px;border-radius:var(--radius-full);margin-bottom:28px} .slp-hero h1{font-size:clamp(34px,6vw,58px);font-weight:800;color:#fff;line-height:1.08;letter-spacing:-.03em;margin-bottom:24px} .slp-hero h1 span{color:var(--gold)} .slp-hero-sub{font-size:clamp(17px,2vw,20px);color:#fff;line-height:1.65;max-width:600px;margin-bottom:20px} .slp-hero-loc{font-size:16px;color:var(--gold);font-weight:600;margin-bottom:32px;display:flex;align-items:center;gap:20px;flex-wrap:wrap} .slp-hero-loc i{font-size:13px} .slp-hero-btns{display:flex;gap:16px;flex-wrap:wrap} .slp-hero-price{margin-top:20px;font-size:15px;color:rgba(255,255,255,.6)} .slp-hero-price s{margin-right:4px} .slp-hero-price strong{color:var(--gold);font-size:18px} /* PAIN POINTS */ .slp-pain-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px} .slp-pain{padding:32px 28px;border-radius:var(--radius-lg);border:1px solid var(--outline-variant);transition:all var(--transition)} .slp-pain:hover{box-shadow:var(--shadow-md);transform:translateY(-2px)} .slp-pain-icon{width:52px;height:52px;border-radius:var(--radius-md);display:flex;align-items:center;justify-content:center;font-size:22px;margin-bottom:16px;background:rgba(174,31,43,.08);color:var(--crimson)} .slp-pain h3{font-size:19px;font-weight:700;color:var(--slate);margin-bottom:8px;line-height:1.3} .slp-pain p{font-size:15px;color:var(--on-surface-variant);line-height:1.6} /* SESSIONS CALLOUT */ .slp-sessions{background:var(--slate)} .slp-sessions .swe-section-title{color:#fff} .slp-sessions .swe-section-desc{color:rgba(255,255,255,.8)} .slp-session-list{max-width:760px;margin:0 auto;display:flex;flex-direction:column;gap:14px} .slp-session-item{display:flex;align-items:center;gap:16px;background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:var(--radius-lg);padding:20px 24px;transition:all var(--transition)} .slp-session-item:hover{background:rgba(255,255,255,.08)} .slp-session-icon{flex-shrink:0;width:44px;height:44px;border-radius:var(--radius-md);background:rgba(247,178,25,.15);color:var(--gold);display:flex;align-items:center;justify-content:center;font-size:18px} .slp-session-txt strong{display:block;font-size:17px;font-weight:700;color:#fff;margin-bottom:2px} .slp-session-txt span{font-size:14px;color:rgba(255,255,255,.65)} /* REG CARD */ .slp-reg{max-width:600px;margin:0 auto;background:var(--white);border:2px solid var(--crimson);border-radius:var(--radius-xl);padding:44px 40px;text-align:center;box-shadow:0 12px 40px rgba(174,31,43,.12)} .slp-reg-badge{display:inline-block;font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;padding:5px 16px;border-radius:var(--radius-full);margin-bottom:12px;background:var(--crimson);color:#fff} .slp-reg-name{font-size:24px;font-weight...

## [Ads Scale Your Contracting Business at Service World Expo](https://serviceworldexpo.com/alp-scale-contracting-business)
Scale your contracting business smarter at Service World Expo. Learn financial strategies, revenue recovery & AI buying. Las Vegas Nov 9-11. Register now.

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,'script','https://connect.facebook.net/en_US/fbevents.js'); fbq('init','943916843065911'); fbq('track','PageView'); fbq('track','ViewContent',{content_name:'LP Scaling Systems',content_category:'Ad Landing Page'}); /* SEGMENT LP */ .slp-hero{position:relative;min-height:80vh;display:flex;align-items:center;overflow:hidden;background:var(--slate)} .slp-hero-bg{position:absolute;inset:0} .slp-hero-bg img{width:100%;height:100%;object-fit:cover;opacity:.22} .slp-hero-overlay{position:absolute;inset:0;background:linear-gradient(135deg,rgba(50,50,67,.8) 0%,rgba(50,50,67,.5) 100%)} .slp-hero-inner{position:relative;z-index:2;max-width:720px;padding:90px 0} .slp-flair{display:inline-flex;align-items:center;gap:8px;background:rgba(247,178,25,.15);border:1px solid rgba(247,178,25,.35);color:var(--gold);font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;padding:8px 20px;border-radius:var(--radius-full);margin-bottom:28px} .slp-hero h1{font-size:clamp(34px,6vw,58px);font-weight:800;color:#fff;line-height:1.08;letter-spacing:-.03em;margin-bottom:24px} .slp-hero h1 span{color:var(--gold)} .slp-hero-sub{font-size:clamp(17px,2vw,20px);color:#fff;line-height:1.65;max-width:600px;margin-bottom:20px} .slp-hero-loc{font-size:16px;color:var(--gold);font-weight:600;margin-bottom:32px;display:flex;align-items:center;gap:20px;flex-wrap:wrap} .slp-hero-loc i{font-size:13px} .slp-hero-btns{display:flex;gap:16px;flex-wrap:wrap} .slp-hero-price{margin-top:20px;font-size:15px;color:rgba(255,255,255,.6)} .slp-hero-price s{margin-right:4px} .slp-hero-price strong{color:var(--gold);font-size:18px} /* PAIN POINTS */ .slp-pain-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px} .slp-pain{padding:32px 28px;border-radius:var(--radius-lg);border:1px solid var(--outline-variant);transition:all var(--transition)} .slp-pain:hover{box-shadow:var(--shadow-md);transform:translateY(-2px)} .slp-pain-icon{width:52px;height:52px;border-radius:var(--radius-md);display:flex;align-items:center;justify-content:center;font-size:22px;margin-bottom:16px;background:rgba(174,31,43,.08);color:var(--crimson)} .slp-pain h3{font-size:19px;font-weight:700;color:var(--slate);margin-bottom:8px;line-height:1.3} .slp-pain p{font-size:15px;color:var(--on-surface-variant);line-height:1.6} /* SESSIONS CALLOUT */ .slp-sessions{background:var(--slate)} .slp-sessions .swe-section-title{color:#fff} .slp-sessions .swe-section-desc{color:rgba(255,255,255,.8)} .slp-session-list{max-width:760px;margin:0 auto;display:flex;flex-direction:column;gap:14px} .slp-session-item{display:flex;align-items:center;gap:16px;background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:var(--radius-lg);padding:20px 24px;transition:all var(--transition)} .slp-session-item:hover{background:rgba(255,255,255,.08)} .slp-session-icon{flex-shrink:0;width:44px;height:44px;border-radius:var(--radius-md);background:rgba(247,178,25,.15);color:var(--gold);display:flex;align-items:center;justify-content:center;font-size:18px} .slp-session-txt strong{display:block;font-size:17px;font-weight:700;color:#fff;margin-bottom:2px} .slp-session-txt span{font-size:14px;color:rgba(255,255,255,.65)} /* REG CARD */ .slp-reg{max-width:600px;margin:0 auto;background:var(--white);border:2px solid var(--crimson);border-radius:var(--radius-xl);padding:44px 40px;text-align:center;box-shadow:0 12px 40px rgba(174,31,43,.12)} .slp-reg-badge{display:inline-block;font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;padding:5px 16px;border-radius:var(--radius-full);margin-bottom:12px;background:var(--crimson);color:#fff} .slp-reg-name{font-size:24px;font-wei...

## [Ads Stabilize Operations at Service World Expo](https://serviceworldexpo.com/alp-stabilize-operations)
Learn how to stabilize operations and stop profit leaks at Service World Expo. Expert sessions on retention, sales culture & more. Register now—Nov 9-11, Las Vegas.

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,'script','https://connect.facebook.net/en_US/fbevents.js'); fbq('init','943916843065911'); fbq('track','PageView'); fbq('track','ViewContent',{content_name:'LP Operational Stabilization',content_category:'Ad Landing Page'}); /* SEGMENT LP */ .slp-hero{position:relative;min-height:80vh;display:flex;align-items:center;overflow:hidden;background:var(--slate)} .slp-hero-bg{position:absolute;inset:0} .slp-hero-bg img{width:100%;height:100%;object-fit:cover;opacity:.22} .slp-hero-overlay{position:absolute;inset:0;background:linear-gradient(135deg,rgba(50,50,67,.8) 0%,rgba(50,50,67,.5) 100%)} .slp-hero-inner{position:relative;z-index:2;max-width:720px;padding:90px 0} .slp-flair{display:inline-flex;align-items:center;gap:8px;background:rgba(247,178,25,.15);border:1px solid rgba(247,178,25,.35);color:var(--gold);font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;padding:8px 20px;border-radius:var(--radius-full);margin-bottom:28px} .slp-hero h1{font-size:clamp(34px,6vw,58px);font-weight:800;color:#fff;line-height:1.08;letter-spacing:-.03em;margin-bottom:24px} .slp-hero h1 span{color:var(--gold)} .slp-hero-sub{font-size:clamp(17px,2vw,20px);color:#fff;line-height:1.65;max-width:600px;margin-bottom:20px} .slp-hero-loc{font-size:16px;color:var(--gold);font-weight:600;margin-bottom:32px;display:flex;align-items:center;gap:20px;flex-wrap:wrap} .slp-hero-loc i{font-size:13px} .slp-hero-btns{display:flex;gap:16px;flex-wrap:wrap} .slp-hero-price{margin-top:20px;font-size:15px;color:rgba(255,255,255,.6)} .slp-hero-price s{margin-right:4px} .slp-hero-price strong{color:var(--gold);font-size:18px} /* PAIN POINTS */ .slp-pain-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px} .slp-pain{padding:32px 28px;border-radius:var(--radius-lg);border:1px solid var(--outline-variant);transition:all var(--transition)} .slp-pain:hover{box-shadow:var(--shadow-md);transform:translateY(-2px)} .slp-pain-icon{width:52px;height:52px;border-radius:var(--radius-md);display:flex;align-items:center;justify-content:center;font-size:22px;margin-bottom:16px;background:rgba(174,31,43,.08);color:var(--crimson)} .slp-pain h3{font-size:19px;font-weight:700;color:var(--slate);margin-bottom:8px;line-height:1.3} .slp-pain p{font-size:15px;color:var(--on-surface-variant);line-height:1.6} /* SESSIONS CALLOUT */ .slp-sessions{background:var(--slate)} .slp-sessions .swe-section-title{color:#fff} .slp-sessions .swe-section-desc{color:rgba(255,255,255,.8)} .slp-session-list{max-width:760px;margin:0 auto;display:flex;flex-direction:column;gap:14px} .slp-session-item{display:flex;align-items:center;gap:16px;background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:var(--radius-lg);padding:20px 24px;transition:all var(--transition)} .slp-session-item:hover{background:rgba(255,255,255,.08)} .slp-session-icon{flex-shrink:0;width:44px;height:44px;border-radius:var(--radius-md);background:rgba(247,178,25,.15);color:var(--gold);display:flex;align-items:center;justify-content:center;font-size:18px} .slp-session-txt strong{display:block;font-size:17px;font-weight:700;color:#fff;margin-bottom:2px} .slp-session-txt span{font-size:14px;color:rgba(255,255,255,.65)} /* REG CARD */ .slp-reg{max-width:600px;margin:0 auto;background:var(--white);border:2px solid var(--crimson);border-radius:var(--radius-xl);padding:44px 40px;text-align:center;box-shadow:0 12px 40px rgba(174,31,43,.12)} .slp-reg-badge{display:inline-block;font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;padding:5px 16px;border-radius:var(--radius-full);margin-bottom:12px;background:var(--crimson);color:#fff} .slp-reg-name{font-size:24p...

## [Ads Start Planning an Exit for your business at service world expo](https://serviceworldexpo.com/alp-exit-planning)
Learn exit and succession planning strategies at Service World Expo. Discover your business's true value. Register now for Nov 9-11 in Las Vegas!

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,'script','https://connect.facebook.net/en_US/fbevents.js'); fbq('init','943916843065911'); fbq('track','PageView'); fbq('track','ViewContent',{content_name:'LP Exit Planning',content_category:'Ad Landing Page'}); /* SEGMENT LP */ .slp-hero{position:relative;min-height:80vh;display:flex;align-items:center;overflow:hidden;background:var(--slate)} .slp-hero-bg{position:absolute;inset:0} .slp-hero-bg img{width:100%;height:100%;object-fit:cover;opacity:.22} .slp-hero-overlay{position:absolute;inset:0;background:linear-gradient(135deg,rgba(50,50,67,.8) 0%,rgba(50,50,67,.5) 100%)} .slp-hero-inner{position:relative;z-index:2;max-width:720px;padding:90px 0} .slp-flair{display:inline-flex;align-items:center;gap:8px;background:rgba(247,178,25,.15);border:1px solid rgba(247,178,25,.35);color:var(--gold);font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;padding:8px 20px;border-radius:var(--radius-full);margin-bottom:28px} .slp-hero h1{font-size:clamp(34px,6vw,58px);font-weight:800;color:#fff;line-height:1.08;letter-spacing:-.03em;margin-bottom:24px} .slp-hero h1 span{color:var(--gold)} .slp-hero-sub{font-size:clamp(17px,2vw,20px);color:#fff;line-height:1.65;max-width:600px;margin-bottom:20px} .slp-hero-loc{font-size:16px;color:var(--gold);font-weight:600;margin-bottom:32px;display:flex;align-items:center;gap:20px;flex-wrap:wrap} .slp-hero-loc i{font-size:13px} .slp-hero-btns{display:flex;gap:16px;flex-wrap:wrap} .slp-hero-price{margin-top:20px;font-size:15px;color:rgba(255,255,255,.6)} .slp-hero-price s{margin-right:4px} .slp-hero-price strong{color:var(--gold);font-size:18px} /* PAIN POINTS */ .slp-pain-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px} .slp-pain{padding:32px 28px;border-radius:var(--radius-lg);border:1px solid var(--outline-variant);transition:all var(--transition)} .slp-pain:hover{box-shadow:var(--shadow-md);transform:translateY(-2px)} .slp-pain-icon{width:52px;height:52px;border-radius:var(--radius-md);display:flex;align-items:center;justify-content:center;font-size:22px;margin-bottom:16px;background:rgba(174,31,43,.08);color:var(--crimson)} .slp-pain h3{font-size:19px;font-weight:700;color:var(--slate);margin-bottom:8px;line-height:1.3} .slp-pain p{font-size:15px;color:var(--on-surface-variant);line-height:1.6} /* SESSIONS CALLOUT */ .slp-sessions{background:var(--slate)} .slp-sessions .swe-section-title{color:#fff} .slp-sessions .swe-section-desc{color:rgba(255,255,255,.8)} .slp-session-list{max-width:760px;margin:0 auto;display:flex;flex-direction:column;gap:14px} .slp-session-item{display:flex;align-items:center;gap:16px;background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:var(--radius-lg);padding:20px 24px;transition:all var(--transition)} .slp-session-item:hover{background:rgba(255,255,255,.08)} .slp-session-icon{flex-shrink:0;width:44px;height:44px;border-radius:var(--radius-md);background:rgba(247,178,25,.15);color:var(--gold);display:flex;align-items:center;justify-content:center;font-size:18px} .slp-session-txt strong{display:block;font-size:17px;font-weight:700;color:#fff;margin-bottom:2px} .slp-session-txt span{font-size:14px;color:rgba(255,255,255,.65)} /* REG CARD */ .slp-reg{max-width:600px;margin:0 auto;background:var(--white);border:2px solid var(--crimson);border-radius:var(--radius-xl);padding:44px 40px;text-align:center;box-shadow:0 12px 40px rgba(174,31,43,.12)} .slp-reg-badge{display:inline-block;font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;padding:5px 16px;border-radius:var(--radius-full);margin-bottom:12px;background:var(--crimson);color:#fff} .slp-reg-name{font-size:24px;font-weigh...

## [GA Save on 2026 Registration](https://serviceworldexpo.com/ga-save-on-2026-registration)
Save on registration at Service World Expo. Three days of keynotes, education & 150+ exhibitors. Register now from $799.

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## [Service World Expo 2026 Register Today](https://serviceworldexpo.com/alp-service-world-expo-26)
Join 5,000+ contractors at Service World Expo 2026. Three days of keynotes, education & 150+ exhibitors. Register now from just $799!

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,'script','https://connect.facebook.net/en_US/fbevents.js'); fbq('init','943916843065911'); fbq('track','PageView'); fbq('track','ViewContent',{content_name:'FB Registration LP',content_category:'Ad Landing Page'}); /* HERO */ .lp-hero{position:relative;min-height:85vh;display:flex;align-items:center;overflow:hidden;background:var(--slate)} .lp-hero-bg{position:absolute;inset:0} .lp-hero-bg img{width:100%;height:100%;object-fit:cover;opacity:.25} .lp-hero-overlay{position:absolute;inset:0;background:rgba(50,50,67,.55)} .lp-hero-inner{position:relative;z-index:2;max-width:700px;padding:80px 0} .lp-hero-tag{display:inline-flex;align-items:center;gap:8px;background:rgba(247,178,25,.15);border:1px solid rgba(247,178,25,.3);color:var(--gold);font-size:13px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;padding:8px 20px;border-radius:var(--radius-full);margin-bottom:28px} .lp-hero h1{font-size:clamp(34px,6vw,60px);font-weight:800;color:#fff;line-height:1.08;letter-spacing:-.03em;margin-bottom:24px} .lp-hero h1 span{color:var(--gold)} .lp-hero-sub{font-size:clamp(17px,2vw,20px);color:#fff;line-height:1.65;max-width:560px;margin-bottom:12px} .lp-hero-loc{font-size:17px;color:var(--gold);font-weight:600;margin-bottom:32px;display:flex;align-items:center;gap:20px;flex-wrap:wrap} .lp-hero-loc i{font-size:14px} .lp-hero-btns{display:flex;gap:16px;flex-wrap:wrap} .lp-hero-price{margin-top:20px;font-size:15px;color:rgba(255,255,255,.6)} .lp-hero-price s{margin-right:4px} .lp-hero-price strong{color:var(--gold);font-size:18px} /* PROOF BAR */ .lp-proof{background:var(--gold);padding:36px 0} .lp-proof-inner{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;text-align:center} .lp-proof-num{font-size:30px;font-weight:800;color:var(--slate);letter-spacing:-.02em} .lp-proof-label{font-size:13px;font-weight:600;color:var(--slate);margin-top:2px} /* HIGHLIGHT CARDS */ .lp-hl-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px} .lp-hl-card{padding:32px 28px;border-radius:var(--radius-lg);border:1px solid var(--outline-variant);transition:all var(--transition)} .lp-hl-card:hover{box-shadow:var(--shadow-md);transform:translateY(-2px)} .lp-hl-icon{width:52px;height:52px;border-radius:var(--radius-md);display:flex;align-items:center;justify-content:center;font-size:22px;margin-bottom:16px} .lp-hl-card:nth-child(1) .lp-hl-icon{background:rgba(174,31,43,.08);color:var(--crimson)} .lp-hl-card:nth-child(2) .lp-hl-icon{background:rgba(247,178,25,.08);color:#c49a10} .lp-hl-card:nth-child(3) .lp-hl-icon{background:rgba(28,104,114,.08);color:var(--teal)} .lp-hl-card:nth-child(4) .lp-hl-icon{background:rgba(50,50,67,.08);color:var(--slate)} .lp-hl-card:nth-child(5) .lp-hl-icon{background:rgba(174,31,43,.08);color:var(--crimson)} .lp-hl-card:nth-child(6) .lp-hl-icon{background:rgba(247,178,25,.08);color:#c49a10} .lp-hl-card h3{font-size:18px;font-weight:700;color:var(--slate);margin-bottom:6px} .lp-hl-card p{font-size:15px;color:var(--on-surface-variant);line-height:1.6} /* SPEAKERS dark bg overrides for .lf-card */ .lp-spk{background:var(--slate)} .lp-spk .swe-section-title{color:#fff} .lp-spk .swe-section-desc{color:rgba(255,255,255,.8)} .lp-spk .lf-card{background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.1);box-shadow:none} .lp-spk .lf-card:hover{background:rgba(255,255,255,.08);box-shadow:0 12px 40px rgba(0,0,0,.25)} .lp-spk .lf-card-title{color:#fff} .lp-spk .lf-card-excerpt{color:rgba(255,255,255,.6)} .lp-spk .lf-card-date{color:rgba(255,255,255,.4)} .lp-spk .lf-card-body{color:rgba(255,255,255,.7)} .lp-spk .lf-card-body *{color:rgba(255,255,255,.7)} .lp-spk .lf-card-body strong,.lp-spk .lf-card-bod...